Mastercard and Shopee Vietnam announce strategic partnership

Thanh Vũ |

Mastercard and Shopee Vietnam sign 5-year strategic cooperation, launch VPBank S Rewards Mastercard card.

The cooperation aims to promote cashless payments, contributing to the development of the digital economy and improving the online shopping experience.

According to the agreement, the two sides will implement card programs integrating incentives directly into the shopping process on Shopee. Users can access privately designed benefits when paying with Mastercard, while connecting with the Shopee VIP and Shopee Xu ecosystems, making the payment experience faster, more convenient and safer. The cooperation also opens up more opportunities for sellers and brands through marketing and consumer demand stimulation activities.

VPBank S Rewards Mastercard card is the first product in the cooperation framework. Cardholders are given a free year of Shopee VIP, receive Shopee Xu rewards up to 12% for eligible transactions on Shopee, along with a welcome promotion of up to 300,000 VND. The product is aimed at young consumers who understand technology and have online shopping habits.

Thanh Vũ
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