Huda Beach Carnival returns, re-energizing for summer 2024
After the success of 2023, Huda Beach Carnival 2024 officially returns, refreshing the familiar summer experience with the theme "Spin Huda, spin a different summer" and a series of exciting activities.
Kicking off this year's new experiences, Huda released the MV for the song "Xoay he khac la", refreshing the melody "Khoi dong cam chuc" that has been associated with the Central region for nearly 10 years. The song brought people and tourists to a series of explosive beach festivals in the Central region this summer. Here, participants fully enjoyed a series of fun and entertainment activities with a grand music night.
Huda Sea Festival 2024 has recorded a record number of attendees in each province, specifically Da Nang (27,000), Quang Ngai (17,850), Quang Tri (10,000), Nghe An (13,600), Quang Binh (14,000), becoming one of the most welcomed sea events of this summer.
Huda continues to bring the program "Turn on Huda to win Mazda - a different summer" from June 25 to November 15 in Hue and "Open Huda to win Mazda, a new summer trip" from July 15 to November 15 in Quang Nam and Da Nang with many valuable prizes, including Mazda 3, SH 125i or many other gift cards. As of mid-October, the owners of 6 Mazdas and 12 SHs have been announced in Hue. In Quang Nam and Da Nang, Huda has awarded prizes to the owners of 5 Mazdas and 7 SHs.
Launching Huda Ice Twist beer and stirring up the Hue Festival atmosphere with “The giant wave of joy”
In the summer of 2024, Huda introduced the new product line Huda Ice Twist with cool blue packaging. As a low-temperature fermented lager, Huda Ice Twist has a smooth, slightly bitter beer taste, perfectly blended with the unique refreshing lemon flavor of the Central region, bringing an impressive beer experience to "extend the fun".
Joining the bustling atmosphere of summer, Huda organized the Huda Ice Twist launch event called “Giant Wave of Fun”. Within the framework of Hue Festival 2024, the event took place on June 8, 2024 and attracted more than 20,000 attendees, leaving many beautiful impressions.
Officially entering the Southern market with the campaign "Living like that is great"
With a dynamic spirit of constant innovation, Huda has made an impressive debut in the South, bringing the Central flavor to the bustling city. Here, Huda will bring new values to this promising market, helping people temporarily put aside the worries of life, bringing them to unique beach experiences and "really cool" relaxing moments with friends. In that vibrant atmosphere, the premium Huda beer flavor will elevate the fun experience, adding more appeal to lively parties.
The campaign also brings the most authentic “Sea experience in the city” when opening up the blue sea - white sand space at hundreds of thousands of points of sale in the Southern market. In addition, the promotion program “Open Huda – Open the explosive summer” and “Open Huda, come to Hawaii to live” also contribute to making people’s summer more exciting with many attractive prizes, including trips to Hawaii and millions of cash prizes. As of mid-October, the owners of 2 tickets to Hawaii have been announced.
