Industrial real estate enters the selection cycle: What do investors look for in new generation industrial parks

Bảo Phương |

After a period of rapid growth thanks to land fund advantages, location and competitive costs, Vietnam's industrial real estate is entering a new development cycle.

In the context of the global supply chain continuing to restructure, investors are increasingly prioritizing industrial parks with convenient regional connections, synchronous logistics infrastructure, close to large production centers and sufficient capacity to accompany in the long term.

From the land fund race to the quality competition problem

For many years, industrial real estate has been one of the bright spots of the Vietnamese market, benefiting from the trend of shifting supply chains and stable FDI capital flows. According to data from the Foreign Investment Agency, in the first 6 months of 2026, total registered FDI capital into Vietnam reached about 34.65 billion USD; of which, the processing and manufacturing industry continues to lead with more than 18.47 billion USD, accounting for more than 53% of total registered capital.

This capital flow shows that demand for production infrastructure is still maintained positively. However, as occupancy rates in many key markets in both the South and North have reached high levels, rents continue to rise and new supply is added, competition between industrial parks is gradually shifting from land fund scale to development quality.

If previously, competitive advantage mainly came from area, location, rental price and investment incentives, now investors look more deeply into long-term operational capacity, from technical infrastructure, support services to effective connection...

New frame of reference for FDI flows

In the new context, the investment location is not only the place where the factory is located, but also a link in the supply chain. For processing, manufacturing, electronics, precision mechanics, logistics and supporting industries, investors are increasingly prioritizing industrial parks that can effectively connect with large corporations, satellite suppliers, logistics centers, seaports, airports and large cities.

This is also the reason why localities in the key economic region of the North, especially the area adjacent to Hanoi, continue to be concerned. The advantage of regional connection helps businesses shorten the transportation time of raw materials, components and finished goods, thereby optimizing costs, improving operational efficiency and increasing coordination in the production chain.

Bac Ninh is a typical example. In the first 6 months of 2026, this locality attracted about 2.62 billion USD of registered FDI capital, ranking 4th in the country, with 183 new projects, 153 turns of capital adjustment projects and 40 capital contribution and share purchase transactions. Accumulated to the end of June 2026, Bac Ninh has more than 3,600 valid FDI projects, with a total investment capital of more than 50.85 billion USD. This is an important foundation to help the locality consolidate its position in the Northern industrial production network.

Along with regional connectivity, technical infrastructure is also assessed more carefully. Investors are not only interested in internal roads, water supply and drainage or telecommunications, but also consider the ability to provide stable electricity, wastewater treatment, fire prevention and fighting, operational safety and expansion capacity. These are factors that directly affect costs, production continuity and the ability to meet the requirements of global customers.

Energy and green development also become important criteria. As many international corporations set goals to reduce emissions and neutralize carbon before 2030 or 2050, ESG is no longer just an image factor but gradually becomes a condition to participate in the supply chain. Therefore, industrial parks oriented towards using renewable energy, efficient resource management and synchronous environmental infrastructure will have a greater advantage in attracting high-quality capital flows.

When industrial parks become a companion platform

Changes in selection criteria are creating a new filter for the market. Projects that only rely on land funds or low costs will find it difficult to maintain their attractiveness without quality infrastructure, convenient logistics connections, reliable progress, energy solutions and professional operating services.

In that context, FECON IP Hoa Yen is an example of an approach that is gradually becoming clear in the new generation industrial park group. The project has a scale of more than 256 hectares in Bac Ninh, one of the major industrial centers of the North, located in a conveniently connected area with Hanoi and important production - logistics poles. The project is invested by FECON Invest, belonging to the FECON ecosystem - a business with a foundation in the fields of foundation, geotechnics, infrastructure and construction of large-scale projects.

For industrial real estate, this technical platform is important, directly affecting the ability to receive secondary investors as well as the construction and operation of factories later. The experience of the FECON ecosystem can therefore support the project right from the initial infrastructure development stage.

In addition to technical factors, FECON IP Hoa Yen is oriented to develop in a green direction, researching and integrating renewable energy solutions and operating according to sustainable standards.

Looking broader, the emergence of projects developed in this direction shows that Vietnamese industrial real estate is entering a clearer selection cycle. The vision to 2030 not only sets the requirement to expand industrial land funds, but also requires industrial parks to be associated with traffic infrastructure, logistics, green energy and deeply connected production ecosystems.

In the new cycle, industrial parks are not only places to set up factories, but must become a stable and sustainable production platform, strong enough to support businesses to compete in the global supply chain.

Bảo Phương
RELATED NEWS

Real estate supply shifts, segment under 50 million VND/m2 is expected to increase

|

New urban planning is expected to promote real estate supply shifting to areas, increasing housing development opportunities under 50 million VND/m2.

The real estate price level in the secondary market is starting to cool down

|

Ho Chi Minh City - The selling price level of real estate segments in the secondary market has been adjusted down after a period of hot increase.

Proposal for transfer of real estate projects when financial obligations are not fulfilled

|

Deputy Minister of Construction Nguyen Van Sinh said that the Ministry is seeking opinions on the proposal to allow the transfer of real estate projects when financial obligations have not been fulfilled.

Workers hope for wage increase and price restraint

|

Hanoi - Workers are excited when the regional minimum wage for 2027 is proposed to increase by 7.8%, but also hope to restrain the price increase of essential goods.

Parking lot fire in Nam Nha Trang, many cars burned down in the night

|

Khanh Hoa - A fire occurred at a parking lot in Nam Nha Trang ward at night, causing damage to many cars.

Real estate supply shifts, segment under 50 million VND/m2 is expected to increase

Bình Nguyên |

New urban planning is expected to promote real estate supply shifting to areas, increasing housing development opportunities under 50 million VND/m2.

The real estate price level in the secondary market is starting to cool down

Bảo Chương |

Ho Chi Minh City - The selling price level of real estate segments in the secondary market has been adjusted down after a period of hot increase.

Proposal for transfer of real estate projects when financial obligations are not fulfilled

Hương Nguyễn |

Deputy Minister of Construction Nguyen Van Sinh said that the Ministry is seeking opinions on the proposal to allow the transfer of real estate projects when financial obligations have not been fulfilled.