The segment attracts small investors and people with real needs
The land market in early 2025 is recording many positive changes. In particular, the segment of subdivided land in the suburbs of Hanoi and some neighboring provinces is being sought after thanks to the advantages of low investment capital, high liquidity and clear legality. This type of real estate is attracting great attention from both investors and real buyers.
A survey in districts on the outskirts of Hanoi such as Dong Anh, Hoai Duc, Gia Lam, Dan Phuong, Thanh Tri shows that the price of subdivided land has increased by about 30-50% compared to the beginning of 2024.
In particular, in areas near the Ring Road 4 project, land prices have increased dramatically. In Song Phuong commune (Hoai Duc), the price of land for subdivision has increased from 40-60 million VND/m2 in early 2024 to 60-75 million VND/m2 in early 2025.
In Dong Anh, the average price was recorded at 60-90 million VND/m2, even some beautiful lots near major roads reached 120-150 million VND/m2, some areas exceeded 200 million VND/m2.
For example, in the area planned to build Tu Lien bridge running through the Red River, the price of residential land on the road that can be traded is increasing sharply, currently at an average of 150-180 million VND/m2. Land in old residential areas, wide roads, cars can park at prices of about 90-100 million VND/m2.
In Hoai Duc, especially near major roads, prices have also increased from 35 million VND/m2 to 45 million VND/m2. Gia Lam recorded prices ranging from 60-75 million VND/m2, a clear increase compared to last year. Meanwhile, Thanh Tri and Dan Phuong recorded an increase of 20-25%, concentrated in areas with completed infrastructure.
According to Mr. Nguyen Van Hung, an investor in Hanoi, compared to the previous period focusing on large plots of land for long-term investment, he has now shifted to small plots of land due to high liquidity, ease of buying and selling and suitability for flexible capital flows. "I see that the demand for land for division does not only come from investors but also from real buyers, especially young couples who want to move separately, which significantly pushes up the selling price" - Mr. Hung said.
Sharing the same view, Ms. Tran Thi Mai, a long-time investor in Hoai Duc, shared that not only investors but many young families are also looking for plots of land to separate into large plots in the suburbs to build houses. "I used to miss a small plot of land because I hesitated, but recently, when I found a piece of land in a beautiful location with clear legal documents, I decided to pay immediately," said Ms. Mai.
According to her, the trend of young families moving to the suburbs is clear, partly because of the pressure of high central housing prices, partly because they want to own a more spacious and comfortable living space. "Land in areas with developed infrastructure is still very attractive, especially for real buyers, not just investors," Ms. Mai commented.
Legal factors need to be carefully considered
The price increase of this segment is also clearly reflected in trading activities outside the market. In Gia Lam, Mr. Tran Van Hai, an employee of a trading floor, said that in the past three months, the number of people looking to buy pre- owned land has increased sharply, mostly because they are afraid of missing out on opportunities.
He shared: Many customers, both investors and real buyers, are worried that land prices will continue to escalate, so they want to pay early. However, in reality, some areas are being pushed up in price too high, especially near large infrastructure projects".
According to Mr. Hai, investors need to be alert, carefully consider infrastructure and legality before deciding, instead of chasing the crowd, to avoid falling into a situation where it is difficult to sell off if the market cools down.
Real estate experts recommend that although the pre-divided land segment is attractive thanks to its clear legal status, low capital and high liquidity, investors still need to consider carefully, avoid following short-term price waves to limit risks when the market cools down.
Mr. Nguyen Van Dinh - Chairman of the Vietnam Association of Realtors (VARS) said that the trend of "hunting" for land is increasing in some areas, however, investors need to be cautious about virtual fevers.
"It is necessary to be especially cautious with areas where land prices have increased following the rumor wave, lacking transparency in planning progress and legality. To ensure safety, cash flow should be directed to areas with good infrastructure, clear planning and real residents" - Mr. Dinh recommended.
