Over the years, Apple has become a name associated with innovation, technological power and the ability to create global trends. From the first iPhone that changed the way people used mobile phones, to products and services that are reshaping the habits of billions of people, Apple has always been at the center of the technology industry.
The company's products are not only iconic but also affirm their leadership in technology, design and user experience. By combining powerful hardware, optimized software, and an ecosystem, Apple has made its products an indispensable part of daily life.
Behind famous products, Apple has also continuously made its mark with a series of records in the global market. The figures on iPhone sales, the number of devices in operation, and the capitalization value reaching an all-time high are all proof of the power and influence of "Qualified". This dominance is not only the result of technology, but also comes from strategic vision, the ability to create a multidimensional ecosystem and strong user loyalty.
A series of records were set by bad apples
Apple was originally seen as a record-making machine. Almost every year, when financial reports are published, people witness numbers that surprise the whole world. At one point, CFO Luca Maestri admitted that the concept of an all-time record had become a normal thing for Apple. From revenue, profit, to the number of devices sold, this technology company always sets new standards for the entire industry.
A clear demonstration is the report for the first quarter of 2021. In the context of global difficulties, Apple still exceeded the expected record revenue of 95.6 billion USD to reach a higher level of 15.8 billion USD. Not only stopping at the huge financial figure, Apple also witnessed remarkable growth in online services, with the highest number of FaceTime users in history, reflecting the company's trend of connecting through the platform during the period of social distance.
If we consider the iPhone alone, this product is Apple's biggest success symbol. The iPhone 6 and 6 Plus series has created a seismic stir when selling 10 million units in just 3 days of launch, surpassing the previous record of 9 million units that the iPhone 5s and 5c had achieved. Even on the first day of opening for orders, iPhone 6 and 6 Plus recorded 4 million orders in just 24 hours. This is not only a sales record, but also a testament to the commitment of millions of users around the world.
Moreover, Apple has reached the milestone of 1 billion iPhone users worldwide, meaning that for about 7.8 people, there is one iPhone present. This reflects Apple's profound influence on modern society, as its products become an important part of the lives of hundreds of millions of households. CEO Tim Cook once emphasized that this success comes from unprecedented innovation in each product generation, from cameras, 5G network connectivity to expanding the device ecosystem.
Not only in the hardware segment, Apple also proves its strong profitability from the service segment. The company has surpassed 600 million early payment service registrations, while the number of transaction accounts and fee accounts on digital content stores both reached an all-time high. This shows that Apple's closed ecosystem development strategy has been effective, as users stay with it for as long as they can, the value the company earns will grow more sustainably.
In terms of capitalization, Apple has become the public company with the highest valuation in history, at 3,610 billion USD last October. This number surpasses all competitors, including other leading technology corporations such as: Microsoft, Nvidia, Amazon or Alphabet. Every time Apple's stock hits a new peak, the market witnesses another historical milestone, affirming that Apple is not only a technology company, but also a symbol of global financial strength.
iPhone 17 promises new record breaks
In Apple's development history, there have been products that have not only achieved sales success but also left their mark as a strategic milestone. The iPhone 4 is a typical example of holding the flagship title for the longest time for nearly 16 months. Now, after 15 years, this record is at risk of being overthrown by the iPhone 17.
According to the revealed information, the iPhone 17 will officially launch in September 2025 and is predicted to hold the standard flagship position for about 18 months, surpassing the nearly 16-month figure that the iPhone 4 has set. The reason is that Apple has changed its product launch roadmap, with the iPhone 18 expected to only appear in the spring of 2027. If this scenario becomes a reality, the iPhone 17 will not only break the long-standing record of the iPhone 4, but also open a completely new strategy in the way Apple operates the product cycle.
Unlike in 2010, today's market is much more diverse. Users are no longer limited to just one flagship model, but can choose higher-end Pro versions launched annually. However, extending the life cycle of the iPhone 17 will help Apple both maintain a long-term cycle for the standard product line and prepare for major advances such as the appearance of the foldable iPhone. This shows that Apple is calculating carefully to balance the need for technological innovation and sustainable development strategy.
The iPhone 17 is also expected to create new sales boosts. In the context of global users becoming increasingly familiar with annual upgrades, owning a device with a longer life cycle will bring more stable usage value. This could be a factor that boosted sales, recreating the iPhone 6 scenario with 10 million units sold in just the first 3 days. In addition, if Apple continues to make strong improvements in cameras, processors, and AI-enabled features, the iPhone 17 could well set a new record for orders in the first 24 hours.
Not only does it mean longevity in the market, iPhone 17 also represents a change in long-term strategy. When Apple decided to postpone the launch of the iPhone 18, this shows that the company wants to make way for revolutionary improvements, whether it is a folding device or integrates other breakthrough technology. During that wait, the iPhone 17 will be the focus of all eyes, while proving Apple's ability to maintain its position under competitive pressure.
The iPhone 17 launch event on September 9, along with the Apple Watch Series 11 and Watch Ultra 3, is expected to be one of the historic moments. If it is as predicted, the iPhone 17 will not only inherit the legacy of previous generations but also write a new chapter in Apple's record-breaking journey. From sales, life cycle, to global influence, everything is converging to make iPhone 17 the next iconic phone.
