Southern Traditional Bread Festival - An Giang combined with the 2nd Tourism, Trade - OCOP Product Promotion Fair in 2025, with the theme An Giang Fragrance.
The activity also aims to celebrate the An Giang Provincial Party Congress, the first successful time and aims to celebrate the 14th National Party Congress.
The event is expected to become a unique cultural and tourism highlight of An Giang province, contributing to spreading the message of a dynamic, friendly An Giang, imbued with national cultural identity, said Ms. Quang Xuan Lua - Director of the Center for Investment, Trade and Tourism Promotion of An Giang province.
The event aims to honor, preserve and promote the traditional culinary cultural values of the South through typical folk cakes of the river region; Introduce and promote the image of the people, culture and tourism of An Giang, contributing to stimulating tourism, expanding the market for consumption of local typical products and OCOP products.
Create a space for exchange and cooperation between artisans, businesses and localities, promote trade, tourism, and investment, marking an important turning point in the socio-economic development of the region.
The festival has a scale of more than 300 booths from provinces and cities, arranged into areas including: Area for performances and displaying folk cakes; Exhibition area, introducing and promoting tourism in An Giang and other provinces and cities; Area for typical products and OCOP products of provinces and cities; Area for demonstrating typical regional culinary processing; General commercial area.
Ms. Trinh Ngoc Thu, a resident of An Giang province, said: "The festival has many activities, in which I like to visit folk cake booths, and also enjoy beautiful presentations. Open from 8am to 10pm every day, with free admission, making it very convenient for everyone to visit.
Mr. Tran Phuc, a tourist from Can Tho, shared: Our group really likes to participate in festivals like this, both sightseeing, shopping and making videos to experience and explore cuisine.
sideline activities such as art performances, entertainment games, business connections, surveys of tourist attractions... make the festival more diverse".
During the festival, many entertainment activities, experiences, product testing, etc. were organized by the Organizing Committee and businesses. Thereby, creating conditions for businesses to meet, connect, cooperate in business, and expand consumption markets.
