Tourism development space is expanded
On the basis of merging from three localities (Ha Nam - Nam Dinh - Ninh Binh), Ninh Binh province is possessing a golden opportunity to accelerate breakthroughs, affirming its position as a new growth pole for tourism in the Northern region in particular and Vietnam in general.
Located in a land with long-standing historical and cultural traditions, the three localities previously had a lot of tourism development potential.
When the three localities "get into one house", Ninh Binh province will not only be a connecting space for more than 5,000 relics, but also a gathering place for nearly 750 traditional festivals, with 33 national intangible cultural heritages, along with a rich natural resource system and unique cuisine.
This is also the basis for forming specialized tourism products rich in experiences, helping to extend the length of stay and increase the spending level of tourists when coming to this land, instead of mainly going back and forth during the day as before.
The Resolution of the 1st Ninh Binh Provincial Party Congress, term 2025 - 2030 clearly defined: "Developing tourism along with cultural industry to become a key economic sector cluster; promoting the attraction of investors with potential, experience, and ability to lead development.
Building and developing high-quality service products, increasing spending and length of stay, meeting the needs of sightseeing, cultural and heritage experiences, resorts, sports, entertainment, health care, shopping... Focusing resources on investing in improving service supply capacity to meet market demand on a regional scale, especially higher education, health, sports, and cultural industry”.
Many barriers need to be removed
According to experts, Ninh Binh tourism after the merger wants to become a "bright pearl" of the Red River Delta region and the whole country, it needs to overcome many "barriers".
According to Director of Ninh Binh Department of Tourism Bui Van Manh, one of the major challenges for Ninh Binh tourism today is that inter-regional and inter-regional traffic, although improved, the routes connecting tourist areas and attractions are still fragmented.
In addition, tourism human resources are generally still lacking and weak, especially the team of workers with vocational skills and foreign language skills; tourism products are still overlapping, monotonous, lacking quality tourism products with local cultural depth. Therefore, to make Ninh Binh a leading cultural - ecological - spiritual tourism and event organization center in Vietnam, it is necessary to apply many synchronous solutions.
In recent years, Ninh Binh tourism has recovered rapidly and grown steadily, both the number of international and domestic visitors has increased, and tourism revenue has gradually increased. However, we cannot only look at the number of visitors or revenue in the short term. Efficiency can be shown step by step, year by year, but the core is sustainability, shown in protecting nature, preserving heritage and improving service quality in each stage of the service chain" - Mr. Manh shared.
Ninh Binh is steadfast in its goal of becoming a centrally-run city by 2030, a " millennium heritage city", where high-quality tourism, green cities and heritage values become driving forces.
If we trade the environment, landscape and heritage for immediate growth, the price to pay will be very high. Therefore, the province persistently develops tourism associated with conservation, gradually improving service quality standards, from planning, infrastructure to people" - Director of Ninh Binh Provincial Department of Tourism Bui Van Manh affirmed.
