Coca-Cola Vietnam Beverage Company Limited has just coordinated with the Women's Union of Ngoc Hoi and Hong Van communes (Hanoi City) to launch the project "Training on e-commerce of handicraft products for women".
This is the third consecutive year that the enterprise has implemented a digital capacity development program for women within the framework of the EKOCENters initiative.
The project expanded from Duyen Thai commune to 2 new communes, attracting more than 180 trainees who are female artisans and owners of the lacquer, conical hat, garment, and handicraft industries.
The training course is guided by experts from the Vietnam E-commerce Association (VECOM) with practical content of opening online booths, selling via social networks, applying AI in business...
The program aims to help local women apply e-commerce, expand markets, improve income and contribute to preserving the cultural values of craft villages. Coca-Cola affirms and is committed to accompanying the community, promoting a sustainable economy and empowering women in the digital age.