OEM production and the proactive transformation of Vietnam's elevator industry

Cẩm Hà |

The OEM model emerged as a direction to help manufacturing businesses master supply, improve competitiveness and respond flexibly to market demand.

When proactive supply becomes an inevitable requirement

While the international market is developing strongly, in Vietnam, the elevator industry has for many years been significantly dependent on imported supply, from components to complete configurations. This model once helped businesses quickly access technology, but also revealed many limitations as the market expanded and demand became more diverse.

In that context, the problem of proactive supply is no longer selective, but gradually becomes a strategic requirement for the elevator industry. Deep participation from production to quality control helps the domestic elevator industry significantly improve its capacity.

OEM manufacturing (Original Equipment Manufacturer) therefore emerges as a suitable solution. Unlike the simple understanding of order-based processing, OEM in the elevator industry requires businesses to deeply participate in the production value chain, from technical design, mechanical processing, assembly to quality control. This approach helps shorten the supply cycle, increase technical control capacity and especially allow product customization according to the specific conditions of each project.

Nha may san xuat thang may ALPEC voi quy mo gan 23.000m2. Anh: ALPEC
ALPEC elevator factory with a scale of nearly 23,000m2. Photo: ALPEC

Proactively supply elevators from domestic factories

In the domestic production picture, ALPEC in Pho Noi A Industrial Park (Hung Yen) is a clear proof of the proactive supply trend of enterprises in the industry. Over more than 20 years of formation and development, the factory is recognized as a large-scale elevator production and assembly facility in the North, with an area of up to 22,900m2, focusing on OEM production of elevator, escalator, conveyor belt products for people and goods serving the domestic and regional markets.

The application of international standards in the production line, along with the AMADA (Japan) laser cutting machine, scaffolding machine, and milling machine system, helps ALPEC proactively localize up to 60% of production stages.

Thanks to that, the factory both improves productivity and ensures that elevator products achieve high accuracy, fully meeting the required technical parameters. All components and materials before being put into production must undergo strict quality inspection procedures; materials that do not meet requirements, including imported goods, are discarded. In addition, product quality is also guaranteed by a team of experienced engineers and workers, who are deeply trained to master and gradually apply new technologies of the elevator industry to production.

Based on actual records, the factory has a designed capacity exceeding the threshold of 3,000 products per year, meeting diverse needs from OEM partners to specialized elevator systems in construction projects.

According to information from the business, in addition to OEM order production activities, ALPEC is gradually expanding its production capacity to meet high-tech product lines, such as large-capacity elevators and specialized configurations, and at the same time researching the possibility of participating in the supply chain for the Southeast Asian market.

According to the assessment of partners and customers, the point that makes ALPEC different is not only its production capacity, but also its continuous service system from before, during and after sales - a factor that not every OEM unit meets synchronously. Currently, ALPEC is known as the only unit in the OEM market committed to accompanying agents in installing and handling incidents quickly and effectively.

Elevator cabin design is considered one of ALPEC's outstanding advantages in the market. Businesses directly personalize products according to requirements, ensuring harmony with the aesthetic taste of each owner and architectural characteristics of each project.

From the perspective of the supply chain, the development of domestic enterprises' production capacity in this direction shows that proactive supply not only helps reduce dependence on imported goods, but also creates conditions for domestic partners to be more flexible in combining design and personalizing products according to the specific requirements of the Vietnamese market.

From a market perspective, OEM not only helps businesses reduce import dependence, but also creates a foundation for the domestic elevator industry to gradually shift from assembly to in-depth production, meeting increasingly strict requirements on standards and progress.

Cẩm Hà
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