Vietnam's key foreign cultural event
With the goal of honoring the value of cultural diversity and strengthening people-to-people exchanges, the World Cultural Festival in Hanoi is a key foreign cultural activity of Vietnam in 2025, gathering 48 participating countries, and is a cultural event that gathers a record number of representative agencies participating.
This attractive and meaningful activity is organized by the Ministry of Culture, Sports and Tourism in coordination with the Ministry of Foreign Affairs and the People's Committee of Hanoi City, taking place from October 10-12, 2025 at the Thang Long Imperial Citadel Heritage Center - World Cultural Heritage recognized by UNESCO. Saigon - Hanoi Commercial Joint Stock Bank (SHB) and T&T Group are honored to accompany this special event.
The World Cultural Festival in Hanoi has 45 national cultural spaces; 34 international culinary booths; 23 domestic and foreign art troupes; 12 book and publication introduction units and 22 countries participating in international film screenings.
Journey of compassion towards communities heavily affected by natural disasters
Within the framework of the Festival, a charity auction and donation program to support people affected by storms and floods took place. At the end of the program, the total amount of money collected from auction activities and the support of audiences and philanthropists reached 2.5 billion VND.
In which, representatives of SHB Bank and T&T Group successfully auctioned off the painting "Ancient Cheo Melody and Kite Flute Sound on the Golden Field" by painter Ngo Ba Hoang for 1 billion VND. All raised funds will be transferred to localities affected by floods, in order to support the reconstruction of houses, schools and civil works.
According to the Organizing Committee, the World Cultural Festival not only honors cultural diversity, but also expresses the spirit of humanity - when people, regardless of language or skin color, still share a sharing heart and spirit of solidarity, joining hands to heal the world, for a better life.
SHB, T&T Group immerse themselves in the flow of culture of the country
More than three decades of development, SHB Bank, T&T Group and businesses in the ecosystem of businessman Do Quang Hien are not only attached to the economic breath but also steadfast in the mission of nurturing and spreading Vietnamese cultural values - values that have created the identity, strength and spirit of the nation through the ages.
From nurturing core values within the enterprise, SHB and T&T Group have continued and spread those values to the community through many large-scale and meaningful cultural and artistic activities.
From the "national concert" V Fest – Vietnam Today to the World Cultural Festival in Hanoi 2025, SHB and T&T Group constantly affirm the responsibility of Top businesses in the journey of connecting communities, spreading love for homeland and country with cultural hearts and national pride.
In particular, on the occasion of the 80th National Day of the Socialist Republic of Vietnam (1945-2025), SHB initiated a series of activities with the theme "Happiness is Vietnamese people" as a deep gratitude to previous generations, while igniting the flame of national pride in every child of Vietnam today.
SHB and T&T Group are proud to inherit and contribute to the journey of preserving and spreading the cultural and historical values of the nation, joining hands to realize the aspiration to bring Vietnamese culture to the world level. That is the journey of connecting national pride with the spirit of integration, bringing the image of Vietnamese people and culture to shine more and more on the global cultural map.
