Abandoning billions to buy suburban land, investors struggle to sell

Thu Giang |

Many owners are struggling to sell and find buyers for billion-dollar plots of land in the suburbs of the capital.

Posting an advertisement for a 50m2 plot of land in Ha Dong district (Hanoi) for sale for half a year, Mr. Le Van Cuong said that many customers who come to see it still shake their heads, thinking that the price of 11 billion VND/plot, equivalent to 220 million VND/m2, is too high.

According to Mr. Cuong, he bought this plot of land at the end of 2023. Due to the need for capital to invest, he was willing to reduce the price by 100 million VND, take care of all the costs of making transfer documents, but has not yet found a buyer and closed the transaction.

Similarly, Mr. Trinh Van Minh (land investor in Hoai Duc district) informed that recently, the land segment and service land in suburban areas are receiving the attention of investors.

However, many owners, even though they want to sell or reduce prices to please customers, still find buyers because the value of the land plot is quite high, there are places where prices are increasing locally, even though successful transactions at this time are still small.

Referring to this content, many real estate experts recommend that during this period, customers participating in the market should not have a speculative mentality but should invest with a long-term vision. In addition, financial leverage should not be used, avoid investing according to the crowd effect.

Before deciding to spend money to buy land and service land, investors should assess their needs, choose products that are truly suitable for their financial capacity, and focus on added value instead of price increase rate.

Phan khuc dat nen, dat dich vu vung ven Ha Noi duoc nhieu nha dau tu quan tam. Anh: Thu Giang
The segment of land plots and service land in the suburbs of Hanoi is expensive, making it difficult to find buyers. Photo: Thu Giang

A recent report by Property Guru Vietnam shows that in the first months of 2025, the selling price of land in the suburbs of Hanoi is increasing by 30-80% depending on the area.

However, interest in land shows signs of stagnating or decreasing slightly, which reflects that the actual transaction volume is not much compared to last year even though prices are gradually increasing.

Forecasting the land market in the coming time, Mr. Nguyen Quoc Anh - Deputy General Director of PropertyGuru Vietnam - commented that starting from the second quarter of 2025, when the real estate market enters a period of recovery, the land and project villa segment with good price increase potential will be of special interest to investors.

Mr. Nguyen Quoc Anh said that investors will no longer focus too much on selling price and legality factors like at a time when the market was gloomy. Instead, new upside potential is the key to deciding to spend money.

Mr. Nguyen Van Dinh - Chairman of the Vietnam Real Estate Brokers Association (Vars) - recommended that investors need to be cautious about virtual fevers, especially in areas with land prices increasing following rumors, lacking transparency in planning progress and legality.

To ensure safety, according to Mr. Dinh, cash flow should be directed to areas with good infrastructure, clear planning and real population. Investors need to be alert, not chase after crowd psychology and consider carefully before each decision to spend money.

Thu Giang
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Thu Giang |

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Thu Giang |

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