There are many big stars in this music genre who have used AI for their works, including the boy band Seventeen .
This band used AI for their most recent release called Maestro and this has got a lot of people talking.
The group's product is a music video with an AI-generated scene. Additionally, a member of the group named Woozi shared with reporters at the album launch in Seoul that he was testing AI during the composing process.
Woozi said that although many people think that artificial intelligence reduces people's creativity, he takes advantage of the development of technology to create better quality products.
On K-pop discussion forums, many fans have debated the issue of using AI and they believe that more regulations are needed before this technology is applied in art fields. magic in a normal way.
In the opinion of many audiences, music can sometimes reflect the artist's soul. Therefore, if AI participates in composing, the work will not fully express the author's emotions. This makes many people worry that they will lose connection with their idols.
However, for experts in the field of K-pop music production, applying artificial intelligence to products is a very normal thing.
Chris Nairn - a producer and musician at a leading entertainment company called SM Entertainment who has been writing K-pop music for artists for the past 12 years - shares that Koreans value innovation and innovation. Always thinking about how to be one step ahead. So they do this to create breakthroughs in products and keep up with technology.
This can also help reduce the pressure on artists when they always have to create new things because for regular K-pop groups, they have to release new albums in about 6 to 8 months.