With only nearly a month left until the Lunar New Year of Binh Ngo 2026, the Tet atmosphere in Ho Chi Minh City has become bustling as many streets and destinations are decorated to welcome spring. Along with the domestic tourist flow, the number of international tourists visiting and experiencing the city recorded positive signs.
These days, familiar tourist attractions of Ho Chi Minh City such as Independence Palace, City Post Office, Ben Thanh Market, War Remnants Museum... welcome many international tourists. The Tet preparation atmosphere is clearly present from street decoration space to cultural and culinary activities, creating a unique attraction for foreign tourists.
According to tourism businesses, this year's Lunar New Year, tourism demand tends to increase, especially in cultural experience tour groups. Besides visiting outstanding destinations, many international tourists have a need to learn more about Vietnamese customs, life and the traditional Tet atmosphere.
Representatives of BenThanh Tourist Company said that for the international tourist market, programs to welcome guests to Vietnam during the Lunar New Year are designed to integrate many traditional cultural experience activities.
Visitors have the opportunity to enjoy Tet cuisine, directly participate in processing typical dishes such as wrapping banh tet, rolling spring rolls, pouring banh xeo. At the same time, learn about customs, habits and community living space of Vietnamese people in the early days of the new year.
In addition, the business also deploys early Tet tours with special routes such as visiting Sa Dec flower village, Lai Vung pink mandarin garden, giving tourists the opportunity to fully feel the spring atmosphere and cultural characteristics of the Mekong Delta.
Representatives of Vietluxtour Company said that the unit plans to welcome international tourists to Dong Thap in early February, participating in a series of activities associated with the life of the Mekong Delta during the Lunar New Year such as learning to wrap banh tet, simmering coconut jam, enjoying Tet dishes...
In particular, in 2026, this enterprise identified cultural tourism as continuing to be one of the strategic pillars of the domestic and inbound markets (bringing international visitors to Vietnam), especially cultural and historical discovery tours in Ho Chi Minh City.
The positive signals from the international tourist market during the recent New Year holiday are also considered the foundation for the Ho Chi Minh City tourism industry to expect in the peak season of the Lunar New Year 2026. In 2026, Ho Chi Minh City strives to welcome about 11 million international visitors, continuing to affirm the attractive destination role of the region.
