In recent days, the incident of TikToker Pham Thoai statement a charity amount of more than 16 billion VND has caused a stir in public opinion. Amid the controversy, Pham Thoai announced the cancellation of mega livestream (large-scale live session) on February 28 because she did not want to be misunderstood for using drama as a "view drawing trick".
Up to now, Pham Thoai has published all statements, invoices, and revenues to support baby Mrs. Ba. However, the online community still asked Ms. Hoa (Bop's mother) to state 3 personal bank accounts that she had attached to the calls to receive support.
Talking to Lao Dong reporter, communication expert Nguyen Ngoc Long said that celebrities when doing charity work need to be professional, need to be able to handle spending well, manage finances, and make information transparent to avoid gossip.
"The fact that Pham Thoai has called for more than 16 billion VND shows that many people trust this TikToker. But when things don't happen often, people who don't trust you will react strongly. That is a lesson for Pham Thoai.
Through this incident, Pham Thoai needs to have a public view, that there will be many people who do not care about your past and still trust you, but there will also be many people who pay attention to your actions. As an influential person, Pham Thoai needs to think about the impacts on society, cannot think that when he does charity work, he will fulfill his responsibility," Mr. Nguyen Ngoc Long shared.

Before Pham Thoai, many Vietnamese artists had been accused of donating money to charity to personal accounts. The image and career of Hoai Linh were seriously affected when he delayed the disbursement of charity money of more than 14 billion VND in 2021.
In Korean showbiz, to avoid the noise related to statements, artists often send donations directly to social activity groups or charity funds. If contributing with items or with the same charity brand, IU, Kim Soo Hyun, Yoo Jae Suk always make transparent each contribution.
For Hollywood stars, when they want money to reach victims early such as in natural disasters and epidemics, many people spend their own money to help some specific cases.
According to Forbes, many artists choose to set up their own funds and have a team to operate them professionally and scientifically.
Jeffrey Davine, a Los Angeles lawyer, says artists are always cautious about balancing personal charity donations. Tax authorities will always closely monitor activities and intervene if they detect signs of fraud and dishonesty.
Singer Avril Lavigne once admitted that he was innocent when he thought that just kindness was enough. She once set up a fund to help children with disabilities and was shocked by the amount of work to do.
After many noisy incidents related to charity funds of Lady Gaga, Kanye West, Madonna or Justin Timberlake, international stars have begun to call on fans to directly donate to large funds.
MSc. Le Dinh Quyet - lecturer at Hanoi Law University, senior consultant at LVI Law Firm - pointed out the reality that abroad, many artists often send donations directly to charity funds, social activity groups, or directly help some disadvantaged cases, to avoid legal problems or misunderstandings about the purpose of donation.
"Sending money directly helps artists avoid intervention from intermediaries, and also avoid misunderstanding the purpose or management of donations. Some organizations or individuals can take advantage of the artist's name to raise funds or appropriate charity money, which can affect the artist's reputation.
When artists submit directly or through reputable charity funds, the money will be allocated in a transparent and clear manner, helping artists reduce the risk of having to explain the revenues and expenditures," the expert commented.