On May 13, Tencent Video platform aired the first episodes of the historical romance drama Khom Lung. When it first aired, the film "caused a storm" on social networks and rose to the top 1 search on Weibo with high discussion.
This is a project that the audience is looking forward to, but has been interrupted for a long time. Accordingly, Khom Lat will finished filming in May 2023, expected to air at the end of 2023. However, due to the noise of tax evasion by Tong To Nhi, it has been postponed until now.
Khom Dung is adapted from the novel of the same name by author Bong Lai Coi starring Tong To Nhi and Luu Vu Ninh. On the first day of airing, the film surprised everyone when it attracted 3 advertising brands.
Accordingly, the first 2 episodes - each episode has 3 advertisements, the next 3 episodes are reduced to 2 advertisements. The total advertising time is currently 96 seconds. The film also reached 23,000 heat points on Tencent Video.
At the same time, Nhan Sinh Nhu Dau Trinh Trinh Trinh starring Ly Hien, Xuan Ha, Nguy Dai Huan was also released on the iQiyi platform. Li Xian's film was also finished many years ago, scheduled to air in July 2022 but was later postponed.
"People are like at first meeting" has an original script, not adapted from a novel. The film tells the story of young people pursuing the goal of building a country but facing many difficulties before the turn of the times.
The platform's announcement shows that the film is not highly appreciated by brands. Although it aired 8 episodes, it only received 3 commercials with a duration of 15 seconds. From episode 4-8, Li Xian's work has not had any advertisements.
According to the blogger's assessment, "Khom Lung" is having better screening results than "Nhan Sinh Nhu Vao Dau Tra", because the romance - historical romance genre is more noticed by the audience, easily causing a buzz if the content is attractive.
Meanwhile, Ly Hien's film genre is quite picky about viewers, suitable for broadcast on TV stations instead of the current platform.