Recently, Korean cosmetics brand HERA launched a new 2024 campaign with the participation of global female ambassador Jennie (Blackpink).
However, instead of the makeup style, this campaign attracts attention because of the affordable dress that Jennie wears in the promotional video. The black dress has a tight, criss-cross neckline design from the Asos Design brand.
On the online community instiz, netizens were excited when they learned that the price of this dress was about 33,000 won (more than 600,000 VND).
The price of this dress is considered "affordable" for stars like Jennie. But the audience all disagreed that when worn by the female singer, it looked like an expensive outfit from a luxury fashion brand.
Many opinions point out that Jennie has a balanced body, shoulders as straight as a model and a face full of temperament, so no matter what price level she wears, she will stand out.
Viewers commented: "So incredibly beautiful", "After all, Jennie is a luxury product", "Jennie makes the outfit look very expensive", "Because Jennie wore it, it looked like it cost 3,000,000 won ", "How do I get shoulders like that", "She looks more like a model than a model. The model is super skinny but Jennie's waist is even prettier", "In the past, her outfits (39,000 won) by Kang Sora was also a hot topic. That's why clothes hangers are important"...
Not only is she a famous Kpop star, Jennie is also an influential face in the fields of fashion and advertising.
Jennie currently cooperates with 9 different brands in the fields of fashion, accessories, beauty... including Chanel, Gentle Monster, Calvin Klein, Tamburins, HERA, Jacquemus, Adidas, Maison Kitsuné, Beats.
Among them, Chanel, Calvin Klein, Jacquemus are all famous international high-end fashion brands.
Jennie is also known as the " sold-out queen ", as she constantly creates hot fashion trends among young people and makes brands "sold out".
