Recently, at the 2025 Khanh Sao Award Final Round Conference organized by the Vietnam Information Technology and Software and Services Association (VINASA), the Baoviet Direct application - the customer information portal platform of Bao Viet Insurance - was honored to receive the 2025 Khanh Sao Award in the field of Insurance/Stock/Investment. This is a worthy recognition for Bao Viet Insurance's continuous efforts to innovate and transform digitally comprehensively in bringing superior service experiences to customers.
The sao Khue Award is a leading prestigious award in the field of digital technology in Vietnam, held annually since 2003. This year, the award set a new record in scale, attracting more than 500 nominations from leading technology enterprises nationwide. After a thorough selection process, the National Final Selection Council honored 198 excellent platforms, services and digital solutions. In which Baoviet Direct is highly appreciated for its comprehensive features, friendly interface, multi-service integration and the ability to meet the increasing needs of users in the digital age.
Baoviet Direct is a strategic step forward in Bao Viet Insurance's digital transformation journey. The application allows customers to proactively manage insurance contracts, look up benefits, perform requests for insurance benefits settlement, pay fees and interact online anytime, anywhere. With the spirit of "Customer-centric", this platform has contributed significantly to improving operational efficiency, enhancing user experience and affirming Bao Viet Insurance's pioneering position in the digital insurance industry.
Not stopping at health care, Baoviet Direct is also positioned as a multi-purpose "communication channel" when providing real-time insurance market news: from policy updates, health insurance trends to changing customer rights. The application also optimizes the compensation settlement experience with detailed instructions on procedures, conditions of records and online progress monitoring tools.
Another notable highlight is the centralized contract management system, allowing users to integrate and track multiple insurance cards on the same interface. This feature supports transparent checking of remaining benefits, service usage history and tracking contract information - helping customers avoid "falling into a passive position", making it easy to manage insurance conveniently and effectively.
Baoviet Direct is considered the leading application in the smart insurance race with an integrated platform of "double power" AI - Big Data. According to statistics, each year, businesses have more than 400,000 records that are fully automatically compensated through the Baoviet Direct platform, replacing the traditional hard copy submission form.
In particular, 100% of records received via this application are automatically separated, analyzed and processed by the data system using technology, helping to shorten feedback time, improve accuracy and transparency in the process of making compensation decisions. The promotion of the application of technology in compensation activities not only shows the progress in digital transformation of Bao Viet Insurance but also brings many practical utilities to customers.
The 2025 Golden Star Award is not only a source of pride for the team that builds and operates the Baoviet Direct application, but also a motivation for Bao Viet Insurance to continue to innovate, develop new digital solutions, and accompany customers in every journey to protect their finances and health.
