Batdongsan.com.vn and VHS Group signed a strategic cooperation agreement

Thùy Chi |

VHS Group and Batdongsan. com. vn have officially signed a strategic cooperation agreement to anticipate new competition in the apartment market.

According to the cooperation agreement in June 2026, Batdongsan. com. vn will accompany VHS Group through a technology ecosystem, market data platform, digital marketing solutions and a wide customer network with high demand for real estate.

Meanwhile, VHS Group promotes its strengths in a team of professional consultants and experience in deploying and distributing projects in many segments. The two sides expect to create synergy and increase value for investors, customers and the real estate market.

Sự kiện có sự góp mặt của các lãnh đạo cấp cao hai bên, thể hiện cam kết đồng hành lâu dài
The event was attended by senior leaders of both sides, demonstrating a long-term commitment to companionship. Photo: Batdongsan

Speaking at the signing ceremony, Mr. Nguyen Huu Quy - General Director of VHS Group said that the market is entering a stage where competitiveness not only comes from product portfolios or sales team scale, but also depends on the ability to exploit data to understand customers and grasp market trends.

We appreciate the technological capacity, data and large user files of Batdongsan. com. vn. This cooperation will help VHS Group improve customer access efficiency, optimize business operations and bring better quality consulting to buyers as well as investors. This is also an important preparation step for businesses to be ready to welcome the new market cycle," Mr. Nguyen Huu Quy shared.

Ông Nguyễn Hữu Quý - Tổng Giám đốc VHS Group
Mr. Nguyen Huu Quy - General Director of VHS Group. Photo: Batdongsan

From the perspective of technology partners, Mr. Bach Duong - General Director of Batdongsan. com. vn said that Batdongsan. com. vn is ready to accompany businesses to promote business operations.

In a market where the cost of finding customers is increasing, the competitive advantage lies in the ability to reach the right buyers right from the stage they start learning about information. Batdongsan. com. vn not only brings a quality customer base but also optimally supports conversion. We expect the cooperation with VHS Group to create a sustainable model, combining technology platform and distribution units to contribute to promoting the next stage of market development." - Mr. Bach Duong shared.

Ông Bạch Dương - Tổng Giám đốc Batdongsan.com.vn
Mr. Bach Duong - General Director of Batdongsan.com.vn. Photo: Batdongsan

According to a study published in March 2026 by Kantar, Batdongsan.com.vn is "the number 1 real estate technology platform in users' minds in Vietnam", with more than 7 million regular users and about 70.5 million page views and millions of posts each month.

This is not only an advantage in terms of customer reach but also creates a large data warehouse on real estate search behavior and needs, helping businesses make business and marketing decisions based on actual data.

According to Batdongsan. com. vn's Q1/2026 Market Report, apartments continue to be the leading segment in recovery in both Hanoi and Ho Chi Minh City. A survey by Batdongsan. com. vn also shows that 67% of apartment buyers are for living, while 36% of brokers assess apartments will be the segment with the greatest growth potential in the next 6 months.

Data from Batdongsan. com. vn also points out differences in the development momentum of the two largest markets in the country. In Hanoi, the supply of new apartments is forming along key infrastructure corridors, clearly reflecting the trend of urban development with transportation orientation (TOD). Meanwhile, in Ho Chi Minh City, demand is shifting to near-central areas and new infrastructure axes, where supply is continuously being supplemented.

These analyses help businesses identify potential areas early, build appropriate communication and distribution strategies according to each stage of the market.

The cooperation between Batdongsan. com. vn and VHS Group not only opens up development opportunities for the two businesses but also reflects the new trend of the real estate distribution industry, where data, technology and customer ecosystems are becoming the foundation for building sustainable competitive advantages.

Interested units can refer to Batdongsan. com. vn's solution for corporate customers here.

Thùy Chi
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