Buying a house at all costs" is no longer the only option
A consumer survey by Batdongsan. com. vn in Q1/2026 shows that the market is shifting. Specifically, 51% of respondents are temporarily waiting, 40% continue to buy but select more carefully, only 9% intend to sell or switch to other assets. In the group willing to spend money, 64% prioritize products that can be moved in or exploit cash flow immediately.
In addition, renting out houses, which was once considered a temporary solution, is gradually being seen as a long-term option, especially for young people. According to data from Batdongsan.com.vn, real estate asking prices in the first quarter of 2026 decreased by about 4% after peaking in the fourth quarter of 2025. Meanwhile, the rental price level remains stable.
The story therefore no longer stops at "buy or not", but expands to "buy or rent where, when, how and look up from which channel to avoid mistakes".
Home search platform Batdongsan.com.vn is trusted
In the market with a lot of information and fluctuations, homebuyers are increasingly valuing reliability. Launched in 2006, Batdongsan.com.vn currently has more than 7 million regular users and about 70.5 million page views per month.
In July 2025, the Vietnam Association of Realtors (VARS) awarded the Top 1 "Vietnam Real Estate Technology Brand" award to Batdongsan. com. vn, after a process of reviewing technological capacity, innovation level and market share.
Behind the scale and those recognitions are features that are constantly being improved to partly solve the needs of tenants and homebuyers.
Authentication News: the first filter for people who are afraid of fake news
The situation of beautiful photos, cheap prices but going to a house far away is described as an experience for many homebuyers. Authentic News on Batdongsan.com.vn was born to limit this situation. News posts with green "accounts" are legally verified (red books or sales contracts), location, actual images and prices suitable for the area level. According to the platform's data, Authentic News has 1.8 times more views and 2.4 times higher contact rates than regular news, showing that users are actively prioritizing transparent news sources.
Price history: reference before spending money
When the price level has a correction, the Price History tool on Batdongsan. com. vn allows searching for real estate price fluctuations by type, project, ward, commune in the last 5 years. For buyers, this is the basis for choosing the right price. For tenants, this is the basis for negotiation, avoiding being "demanded" by homeowners.
Land maps and smart filters: expanding the radius of residence
At the beginning of 2026, buyers are shifting search areas. The proportion of Hanoi people interested in inner-city apartments has decreased from 91% (Q1/2023) to 76% (Q1/2026); searches for apartments have spread to old Hai Phong (up 117%), old Hung Yen (up 83%), Quang Ninh (up 40%). In the South, people in Ho Chi Minh City have also increased their interest in old Binh Duong apartments (up 84%), old Kien Giang (up 84%), old Can Tho (+62%).
Land maps and smart filters from Batdongsan. com. vn help users view news directly on the map, measure distance to schools, hospitals, metro stations or ring roads, and also zone by area, price range, area, number of bedrooms in just a few operations.
Ms. Pham Thanh Ha (35 years old, Hanoi), who is looking for an apartment in Hung Yen for her family to live in, shared: "I am not familiar with Hung Yen, so I consulted the map and Price History on Batdongsan. com. vn. Thanks to that, I know which projects are near the main road, what the current price is compared to two years ago, and which projects are being overpriced.
Continuously improving technology platform
In the period 2024 - 2026, the platform has upgraded the application "Batdongsan: Buy & Rent" with a friendly interface, faster and smoother download speed, suitable for browsing habits when traveling.
Recently, Batdongsan. com. vn launched the Video Post feature that allows homeowners and brokers to attach videos directly to posts, helping buyers and tenants observe the house from many angles - room layout, lighting, view, entrance - right on Batdongsan. com. vn. This approach is useful in the period when users want to filter before scheduling live viewing.
With many improvements, Batdongsan.com.vn is becoming a platform used by many homebuyers and tenants on their home search journey.
