Many investors at Paradise Bay (Vinhomes Global Gate Ha Long) have taken a step forward, building business plans to welcome this large-scale customer base. From accommodation, cuisine to entertainment, the service ecosystem here is expected to operate vibrantly year-round thanks to the stable demand from the international knowledge community.
365-day/year demand from the international knowledge community
In the retail and service sectors, international university campuses are always considered "gold mines" thanks to their ability to generate continuous and stable revenue flows for commercial activities.
Not only spending on essential needs, today's young generation is also willing to spend significant budgets on personal experiences, such as learning coffee, creative workshops, entertainment spaces or community connection activities... This has created vitality for many famous "university cities" in the world.
For example, in Incheon (Korea), Incheon Global Campus has developed into a dynamic destination for young people. Around the university campus, service models such as lounges, music boxes, culinary complexes, and creative spaces are constantly appearing and are all doing well thanks to meeting the needs of the international student community.
Mr. Minh Tu, a former Vietnamese student studying abroad in Korea, said that extracurricular experiences are the factor that creates a special vitality for university urban areas.
After school, most students spend time in dining, entertainment or group work spaces near the school. These areas are almost always bustling because the demand for meetings, exchanges and experiences of international students is very large," Mr. Tu shared.

According to a report by market research platform Q&Me, nearly half of students' monthly spending budget is spent on F&B. This is also the basis for investors to appreciate the commercial potential of Paradise Bay at Vinhomes Global Gate Ha Long.
According to the plan, the University Village in the heart of the Global Knowledge Park will attract more than 30,000 international students, lecturers and experts to study, work and live. This large-scale demand is expected to create a sustainable consumption rhythm, contributing to promoting business activities of the entire region.
Rendezvous for young people, an opportunity to welcome investors ahead
Anticipating that prospect, many investors have "finalized" beautiful locations and started building plans to develop business models aimed at the community of intellectual residents and future international visitors.

From homestays, boutique hotels, multi-cultural restaurants to experience spaces for young people, new business ideas are rapidly forming around the development axis of Paradise Bay.
Mr. Manh Hung, an investor in Ha Long, said that he is researching the development of a Private Cinema Lounge complex combined with an art workshop.
Young customers today not only seek entertainment but also need space to meet, learn, create and share experiences. I believe that community and personalized models will have more room for development when this area forms a large-scale international student community," Mr. Hung said.

Meanwhile, Ms. Lan Anh, an investor in the F&B field, chose a different approach with the idea of developing the Global Kitchen model.
The international student and expert community always has a need to find familiar flavors from their homeland. A multicultural culinary space not only serves food but also becomes a place for exchange of many different communities. This is a group of customers who need to use the service regularly and long-term," Ms. Lan Anh shared.
Along with local demand, Paradise Bay also strongly attracts tourists thanks to its large-scale entertainment ecosystem. Notably, the 5,000 m2 floating swimming pool using natural seawater is expected to become a new experience highlight of the area.
In addition, the culinary complex system, Beer Village and C-District are oriented to become vibrant spaces for exchange, shopping and entertainment, serving both residents and visitors.

The synergy between a stable source of visitors from the international university community and a diverse service system will create continuous vitality for Paradise Bay, instead of depending on tourist seasons like many other coastal commercial areas.
Being close to the University Village helps Paradise Bay soon activate the vibrant rhythm of life for the entire megacity. This is the foundation for creating real cash flow, ensuring sustainable price increase potential, especially when Quang Ninh is about to become a centrally-run city," Ms. Hoang Thi Uyen, Development Director of Tica Land Real Estate Co., Ltd., analyzed.
Vinhomes supports customers to convert gold to buy houses
Vinhomes is implementing a program to support customers to convert idle gold for real estate transactions, with the companionship of Gold, Silver and Gemstone Companies. The program applies to gold ownership before April 25, 2026, the value of gold converted into cash is from 50% to 80% of the value of the apartment, depending on the value of the product.
After the 3-year and 5-year milestones, depending on the profit margin and demand, customers have full choice: either continue to own real estate, or receive back enough money to buy back the converted gold with a profit of 2%/year.