Domestic gold prices increased sharply after a year, helping SJC gold bar buyers make a profit of about 18-21 million VND/tael, while gold rings recorded higher profits. However, the risks from buying - selling differences and market fluctuations are still very large.
SJC gold bars increase sharply, buyers make a profit of more than 18 million VND/tael
On the morning of August 23, 2026, SJC gold bar prices were listed by businesses around 144.6-149.5 million VND/tael depending on the brand. Compared to the same period a year ago, gold bar prices have increased sharply in both buying and selling directions.

In Phu Quy, SJC gold bar prices increased from 124.6-126.6 million VND/tael on August 23, 2025 to 144.6-147.6 million VND/tael currently. Thus, the buying price increased by 20 million VND/tael, and the selling price increased by 21 million VND/tael. Gold buyers a year ago, if sold now, could make a profit of about 18 million VND/tael.
Meanwhile, DOJI and Bao Tin Minh Chau both recorded SJC gold bar prices increasing from 125.6-126.6 million VND/tael to 144.6-147.6 million VND/tael. The increase in the buying direction was 19 million VND/tael, the selling direction increased by 21 million VND/tael. Gold buyers at August 23, 2025 and sellers on August 23, 2026 made a profit of about 18 million VND/tael.
Gold rings record higher increase
Not only gold bars, 9999 gold rings have also increased sharply in the past year. Currently, the price of gold rings at popular brands ranges from 144.6-149.5 million VND/tael.
At DOJI, the price of gold rings increased from 118.8-121.7 million VND/tael to 145.5-149.5 million VND/tael. The buying price increased by 26.7 million VND/tael, the selling price increased by 27.8 million VND/tael. Buyers from a year ago may have made a profit of about 23.8 million VND/tael.

Bao Tin Minh Chau recorded a similar increase when the price of gold rings increased from 118.7-121.7 million VND/tael to 145.5-149.5 million VND/tael. Gold buyers at this time a year ago could have made a profit of about 23.8 million VND/tael.
In Phu Quy, the price of gold rings increased from 118.2-121.2 million VND/tael to 144.6-147.6 million VND/tael. The increase in both buying and selling directions was 26.4 million VND/tael, bringing in a profit of about 23.4 million VND/tael.

World gold rises by more than 1,200 USD/ounce after a year
The increase in domestic gold prices is partly influenced by developments in the international market. On the morning of August 23, 2026, world gold prices reached 4,602.4 USD/ounce, an increase of 1,232.1 USD/ounce compared to 3,470.3 USD/ounce at the same time a year ago, equivalent to an increase of about 36.6%.
The upward trend of world gold prices has created momentum for the domestic gold market to increase sharply in the past year.

However, developments in recent months show that the world gold market is fluctuating with a wide range. The decrease in world gold prices may put pressure on domestic gold prices, especially in the context that domestic prices are at a high level.
Investors should not follow the fear of missing opportunities (FOMO) when gold prices increase sharply. Buying in high prices can put buyers at risk of losses if the market reverses direction.
In particular, the difference between buying and selling prices is currently high, commonly from 3-4 million VND/tael for many gold products. This gap causes investors to suffer losses immediately when buying gold and need a significant price increase to compensate for costs.
The article updates market developments, not investment recommendations; investors need to consider before making a decision.
