Gold bar price drops to 28 million VND/tael
As of the morning of July 14, 2026, SJC gold bar prices at major brands simultaneously decreased sharply compared to the time of April 14, 2026.
At DOJI Group, SJC gold bar prices were listed at 143.8-146.8 million VND/tael (buying - selling). Compared to 170-173 million VND/tael three months ago, the buying and selling prices both decreased by 26.2 million VND/tael.
Gold bar buyers at DOJI on April 14th at a price of 173 million VND/tael, if sold on July 14th, will only be purchased by businesses at a price of 143.8 million VND/tael. Thus, buyers are losing 29.2 million VND/tael.
At Bao Tin Minh Chau, the current gold bar price is 142-146 million VND/tael. The buying price decreased by 28 million VND/tael, while the selling price decreased by 27 million VND/tael compared to three months ago.
This is also the brand that caused gold bar buyers to suffer the largest loss in the survey group. A tael of gold bought for 173 million VND on April 14 is currently only sold for 142 million VND, equivalent to a loss of 31 million VND/tael.

Meanwhile, Phu Quy listed SJC gold bars at 143.3-146.8 million VND/tael. Compared to 170-173 million VND/tael on April 14, the buying price decreased by 26.7 million VND/tael, and the selling price decreased by 26.2 million VND/tael.
Gold bar buyers in Phu Quy are losing 29.7 million VND/tael after three months, when the price purchased by businesses is currently only 143.3 million VND/tael.
Thus, SJC gold bar buyers from April 14 to July 14 are suffering a loss of 29.2 to 31 million VND/tael, depending on the brand.
9999 gold rings cause buyers to lose more than 30 million VND/tael
Not only gold bars, the price of 9999 gold rings has also decreased sharply in the past three months.
At DOJI, the price of 9999 gold rings on July 14 was listed at 143-146.5 million VND/tael. Compared to 170-173 million VND/tael on April 14, the buying price decreased by 27 million VND/tael, and the selling price decreased by 26.5 million VND/tael.
Gold ring buyers at DOJI at a price of 173 million VND/tael are currently reselling it at a price of 143 million VND/tael, suffering a loss of 30 million VND/tael.

Bao Tin Minh Chau currently lists gold rings at 142-146 million VND/tael. Compared to 169.7-172.7 million VND/tael three months ago, the buying price decreased by 27.7 million VND/tael and the selling price decreased by 26.7 million VND/tael.
If you buy gold rings here on April 14th at a price of 172.7 million VND/tael and sell on July 14th, buyers will lose 30.7 million VND/tael.
In Phu Quy, the price of gold rings was listed at 142.5-146 million VND/tael. The buying price decreased by 27.2 million VND/tael, while the selling price decreased by 26.7 million VND/tael compared to three months ago.
Gold ring buyers in Phu Quy currently suffer a loss of 30.2 million VND/tael, when the selling price at the time of purchase is 172.7 million VND, but the purchase price is currently only 142.5 million VND/tael.
In general, people buying 9999 gold rings after three months are losing from 30 to 30.7 million VND/tael.

World gold prices fall by more than 745 USD/ounce
Following the trend of the domestic market, world gold prices also decreased sharply. At 9:00 am on April 14, 2026, world gold prices were at 4,761.1 USD/ounce. By 9:30 am on July 14, the price of this precious metal was only 4,016 USD/ounce.
After three months, world gold prices fell by 745.1 USD/ounce, equivalent to a decrease of about 15.7%.
In the context of strong market fluctuations, people need to be cautious and avoid the fear of missing opportunities (FOMO). The high buying-selling spread can increase the risk of losses, especially for short-term transactions.
In addition, the current downward trend of world gold prices may continue to put pressure on the domestic market. If world prices fall deeper, domestic gold bar and gold ring prices are at risk of a sharp correction, causing buyers in high price areas to continue to suffer more losses.
Information in the article is for reference only, not recommended for investment. People need to consider their financial capacity, risk tolerance and make appropriate decisions themselves.
