Singer Juky San said that the initial purpose of the trip was to record beautiful moments at Eo Gio, and at the same time introduce the local natural landscape. However, during the working process, the crew chose Gieng Tien as the setting without fully understanding the spiritual elements of the location.
“I and the crew are both tourists from afar, because we have not had the opportunity to learn deeply about local beliefs and culture, we carelessly thought this was just a normal natural setting,” this female singer said.
Juky San admitted her shortcomings in not proactively researching carefully before taking photos. "I understand that not knowing cannot be a reason to evade responsibility. This is a costly lesson that I and the crew would like to remember," she said.
Immediately after receiving feedback from the community, the team reviewed and removed all images that were considered inappropriate on social media platforms. At the same time, they also returned to the location to check and record the reality of the surrounding area.
Previously, Juky San's series of photos was criticized by audiences.
Audiences believe that wearing a bikini, even wading into a well is an inappropriate action, especially when this place is considered by the people as a precious water source and has a spiritual element. Many opinions emphasize that, as public figures, artists need to be more careful in choosing the context and way of expression.
In her apology, Juky San sent a direct message to local people, especially the Nhon Ly (old) area, expressing regret for "causing trouble" and hoping to receive sympathy. She said that she appreciates the feedback from the public, seeing this as an opportunity to better understand the cultural values of each region.
Juky San said that this scandal is considered a turning point forcing her to look back at her working style and the responsibility of an artist to the public.
