Summer tourism explodes with a series of international events
Khanh Hoa Provincial Department of Tourism said that in the first 7 months of 2024, the whole province welcomed 7 million visitors, an increase of 68.1% over the same period in 2023. Of these, there were more than 2.7 million international visitors, 2.8 times higher than the same period; 4 million domestic visitors, an increase of nearly 31.8%. Total revenue from tourists is estimated at 33,108 billion VND, an increase of nearly 73.9% over the same period.
In addition to improving the quality of tourism products, the above impressive numbers were achieved thanks to the promotion and advertising work of the tourism industry , including the organization of major events to promote Nha Trang tourism. Trang - Khanh Hoa.
Ms. Nguyen Thi Le Thanh - Director of the Department of Tourism of Khanh Hoa province - said that the 2024 Nha Trang Sea Tourism Festival with the theme "Bright Nha Trang Pearl Bay" has brought tourists and local people great experiences. Exciting, emotional experiences with more than 30 activities and events of many different types. It is estimated that during the 4 days of the event, nearly 400,000 tourists and local people came to visit, learn about, access and use products and services at the Festival.
2024 is also the year marking the first milestone of the Nha Trang International Bay of Light Festival 2024 (EGN 2024). The event was carefully invested in the performance content of 4 teams from Korea, France, China and the UAE, using colorful professional performance techniques and equipment technology ( most advanced drone).
The EGN 2024 program was a great success, with two Guinness World Records being set: the light show of the world's largest wonders and the light show of Vietnamese cultural symbol - the Big Lac bird. world, contributing to increasing the number of Guinness records set in Vietnam, where 15 records have been recorded in the past 20 years.
Create a boost for the Nha Trang - Khanh Hoa tourism brand
Mr. Nguyen Tan Tuan - Chairman of Khanh Hoa province shared that a series of international events last summer created a boost for the Nha Trang - Khanh Hoa tourism brand, gradually building the position of Nha Trang tourism on the map. international map, contributing to turning tourism into a key economic sector of the locality.
In the following year's events, the Chairman of Khanh Hoa province hopes that tourism service businesses will actively participate in responding and sponsoring the implementation of the program. Especially businesses that directly benefit from the program.
To create a highlight in the coming years, Mr. Dinh Van Thieu - Vice Chairman of Khanh Hoa Provincial People's Committee - said that the locality has currently asked the Ministry of Culture, Sports and Tourism to direct the Copyright Department to guide, create conditions for Khanh Hoa province to register the copyright of the EGN Program. At the same time, consider selecting Nha Trang International Bay of Light Festival 2024 as a typical cultural, sports and tourism event in 2024.
According to Ms. Nguyen Thi Le Thanh - Director of the Department of Tourism of Khanh Hoa province, in the upcoming tourism events, the locality will develop many policies to expand and invite localities and tourism businesses. Tourists in Southeast Asia and internationally come to participate in promoting the program to expand tourism and cultural exchanges as well as create diversity, uniqueness, and attraction for tourism programs.
In particular, Nha Trang - Khanh Hoa tourism industry will focus on resources from socialization participating in organizing event activities and promoting events.