According to updated data from Chinese media, the movie "Gia Nghiep" has reached 1.5 million previews. At the same time, the project recorded a combined media heat index of 969 points, more than 380 hot search topics, collecting more than 640 million views on Weibo and more than 240 million views on Douyin.
Notably, these achievements were established when the film crew had not yet entered the large-scale promotion stage. This shows the considerable attraction of the film as well as the audience's interest in Duong Tu's comeback on the small screen.
Family Industry" consists of 42 episodes, belonging to the ancient costume - war genre, directed by Hue Giai Dong. He has stood behind the success of many famous works such as "The Legend of Yanxi" or "The Hairline of the Apricot Blossoms Is Not a Pink Sea Margin". In parallel with the broadcast time of Chinese screens, in Vietnam this project airs on VieON from May 17.
Unlike many familiar historical films exploiting love stories, "Gia Nghiep" chooses cultural and commercial themes, taking Huy Mac ink making - China's intangible cultural heritage - as the center of the story.
The film is set in the Ming Dynasty, revolving around the "squid to the king" case. The character Ly Trinh played by Duong Tu is the youngest daughter of a famous squid-producing family. After an event that caused the family to decline, she is determined to break the prejudice that only men have the right to inherit, gradually reviving the family's fortune.
Accompanying Ly Trinh is Lac Van Khiem played by Han Dong Quan. From tense confrontations in the business world, the two gradually became soulmates, together restoring the reputation of the famous Huy Chau ink stream.
One of the factors that helps "Gia Nghiep" create difference is the process of recreating the traditional ink making profession with many elaborately restored stages such as burning charcoal to get tar, mixing glue, pounding ink, drying ink or painting gold. These details not only play a contextual role but are also associated with the main character's journey of maturity.
Besides the content, Duong Tu's image and acting continue to become topics of discussion on social networks. Through the first series of promotional images and videos, the actress is commented to clearly show the transformation of the character Ly Trinh from a pure young woman to a brave woman, shouldering the whole family.
In the early stages of the film, Duong Tu appears in a gentle, bright image. When entering the journey to rebuild her family, she scores points thanks to her calm eyes, mature demeanor and strong aura of a female family member.
In addition, the chemical reaction between Duong Tu and Han Dong Quan also received much expectation. Chinese media assessed that both bring a feeling of "rivalship" in war scenes, while creating novelty thanks to contrasting but complementary images for each other.
