Entering 2025, the Vietnamese real estate market continues to record many remarkable developments, especially in the land and apartment segments.
After a year of strong growth, the price level of apartments has been established at a high level, while land in the suburbs and neighboring provinces is gradually becoming the new focus of investment capital. Experts say that this year, the two segments that can create a strong breakthrough and continue to lead the market are land and apartments.
Throughout 2024, the Hanoi apartment market has continued to increase in price, especially in the central and suburban areas with well-developed infrastructure. At the beginning of the year, newly launched projects had an average price of about 60 million VND/m2, by the end of the year, the selling price had approached 70-100 million VND/m2. In particular, many apartment projects in Dong Anh, Ha Dong, Gia Lam have reached 100 million VND/m2, setting a new price level for the market. Some projects such as Masteri Grand Avenue, Imperia Co Loa or QMS Top Tower all have prices ranging from 90-120 million VND/m2, even as high as or higher than some previous inner-city projects.
Associate Professor, Dr. Dinh Trong Thinh - an economic expert - commented that the increase in apartment prices in 2024 is too fast, the new price level is much higher than in previous years. The expert predicted that in 2025, apartment prices will hardly decrease, the price trend will be flat and remain high due to limited supply and increasing project development costs.
According to a survey, currently, Hanoi has no primary projects priced below VND50 million/m2, while most of the apartment supply in Hanoi comes from the high-end and luxury segments.
For the land segment, the market witnessed a strong movement after a long period of stagnation since 2023. If in 2024, the land market in the suburbs of Hanoi such as Dong Anh, Hoai Duc, Thanh Oai, Dan Phuong grew strongly thanks to the effect of infrastructure and land auctions, then from 2025, the cash flow began to shift to neighboring provinces. Areas such as Bac Ninh, Bac Giang, Hung Yen or Hoa Binh are increasingly attracting great attention from investors thanks to low land prices and high growth potential.
Mr. Pham Duc Toan - General Director of EZ Real Estate Investment and Development Joint Stock Company - analyzed that the Hanoi market has had a very rapid price increase in 2024, causing many investors to start looking for opportunities in provinces with good economic growth, synchronous infrastructure and low prices. Mr. Toan predicted that from the second quarter of 2025, the land segment in these provinces will be more vibrant, liquidity will improve and attract larger investment cash flows.
Over the past year, areas that directly benefit from key routes such as Ring Road 4 and Ring Road 3.5 have seen strong price increases. Land in Dong Anh has now exceeded VND100 million/m2, Hoai Duc has reached VND75-100 million/m2, while Me Linh and Dan Phuong have seen an increase of about 50-70% compared to last year.
With a long-term perspective, Mr. Nguyen Quoc Anh - Deputy General Director of PropertyGuru Vietnam - predicts that when the Land Law 2024 comes into effect, the land market will witness many positive changes from supply to transactions.
Mr. Quoc Anh assessed that from the second quarter of 2025, when the market enters a period of recovery, land will become the focus of attracting investment cash flow, along with project villas. From the first quarter of 2026 to the fourth quarter of 2026, the market will enter a stable cycle, with liquidity improving significantly. This will be the time when real estate will recover strongly, especially in the land segment and areas with long-term development potential.
