Since 2009, Juventus have welcomed 14 players in the form of free transfer contracts. All voluntarily ended their contracts with their old clubs due to expiration, accepting that they would not receive a single penny or compensation to travel to Turin.
They are Fabio Cannavaro 2009; score, Andrea Barzagli, Andrea Pirlo 2011; Paul Pogba (2012), Fernando Llorente (2013), Kingsley Coman, Patrick Evra 2014; Sami Khedira 2015; Dani Alves, Mehdi Benatia 2016; Emre Can (2018); Aaron Ramsey, Adrien Rabiot (2019).
Among the above names, some have won the Golden Ball, some are world champions, Champions League champions, champions in all European countries, etc.
Why do they still consider Juventus as their ideal destination when they are at the peak of their careers, even receiving economically attractive invitations?
First is the psychological blow. Teams that have been heavily involved in Mafia like Juve are very good at this. Remember the case of Andrea Pirlo, after winning many trophies with AC Milan and starting to age, Pirlo was immediately put on the list of players to be eliminated by the home team at San Siro.
Milan thought Pirlo was a redundant player but Juve was not. They respectfully welcomed the Azzurri artist, convincing Pirlo to go on a free transfer so as not to leave any scratches on Milan as if demanding contract compensation. Pirlo came to the Allianz, he rose to Juve level and won Serie A for 4 consecutive years, even reaching the Champions League final.
During that time, when Juve was on the rise, Milan was in disarray and even caught up in the illusion of wealth with Chinese President Yonghong Li. Up to this point, the red-and-black striped team still could not find a true conductor to connect the playing style.
With good Pirlo players, Juve has their own approach. With young talents being abandoned for personal reasons, "Ba Lam gia" is also very sensitive. Up to now, the history of world football has never recorded a deal that was more profitable than the 105 million euro contract when Pogba returned to Manchester United from Juve in 2016.
Pogba was a young player in the Man United training center at the time. But unfortunately for the French midfielder, he mistakenly had a conflict with the highest player at Old Trafford, Sir Alex Ferguson. Pogba was immediately left on a free transfer. And so Juventus took advantage of this midfielder's ability and turned him into the most expensive contract in history in 2016.
Juve's good thing, as Pogba shared when coming here, is that they have approached Pogba before he left M.U. Juve shows sincerity towards a person who was once thought to be just a waste. When the world champion left M.U, many clubs approached but were slower than Juve.
With the most recent signings such as Ramsey or Rabiot, Juventus showed their importance in the squad and playing style from next season. When welcoming these factors, "Old Da Nang" always announces how to use the plan, which campaigns need to appear, focusing on which targets.
Both Ramsey and Rabiot are not short of speculators but still choose Juve because they feel their own importance from the beginning if they come to the Allianz Stadium to play football, instead of the mentality of a free-admission player in the markets.
But above all, "Old Lady" does not have strong financial strength but still has great appeal, that is because of the team's rich achievements and greatness. Coming to Juve, the stars are assured of their titles. Along with that, the competitiveness in the biggest arena, the Champions League, has also increased as Juventus has continuously gone deep in recent years.
With the reinforcement of Ronaldo and the upcoming De Ligt, a powerful black and white is expected to sweep all fronts in the coming season.
