On the occasion of the International Museum Day 2025, on May 21, Da Nang Museum organized a seminar with the theme "Museums in the AI era". The event attracted the attention of many delegates from cultural management agencies, museums, relic sites, technology experts and tourism industry representatives in the city.
The seminar took place in the context of the Politburo's recent issuance of Resolution No. 57-NQ/TW, identifying digital transformation and innovation as one of the national strategic breakthroughs. In Da Nang, some museums and relic sites have initially applied technology to professional activities, but still lack connectivity and synchronization.
In his opening speech, Mr. Huynh Dinh Quoc Thien - Director of Da Nang Museum emphasized the role of digital technology and artificial intelligence (AI) in promoting innovation in museum activities.
"Museums today are gradually becoming centers of creativity, innovation and lifelong learning - where technology is not only a support tool but also a bridge to connect the past with the present and towards the future. We identify digital transformation as no longer a trend, but an inevitable task to meet the increasing needs of the public in the digital age," Mr. Thien emphasized.
According to Mr. Thien, the Da Nang Museum is gradually building a comprehensive digital database, as a foundation for the synchronous deployment of the technology system in all museums, exhibition halls and relic sites in the city. This is a major policy of Da Nang city, in which the Da Nang Museum is a pioneer, playing an pioneering role, thereby creating a model to replicate to other units.
Along with that, the museum is coordinating to build multi-linguistic explanation software to meet the needs of information access of many domestic and foreign groups. In the coming time, the museum will add more languages to the automatic explanation set, accompanying not only visitors but also tour guides in improving the experience of visitors.
In particular, the Da Nang Museum has also tested robots to support visitors in exhibition spaces and deployed chatbots to provide automatic information through online platforms. These are practical steps to apply artificial intelligence to interactive activities, serving the public better and better.
