WhatsApp has just introduced a new feature that allows users to top up prepaid phones directly in the application, marking the next step in expanding the digital service ecosystem.
This feature is currently being deployed in India and is expected to soon expand to other markets.
With the new update, users can top up money for themselves or for loved ones in just a few simple steps right in the chat interface.
The system supports major carriers in India such as Jio, Airtel and Vodafone Idea. Users can view the list of packages, make suitable choices and complete payments without leaving the application.
This feature is integrated through PayU's payment platform, supporting many payment methods such as UPI, debit cards and credit cards.
For more convenience, WhatsApp has also added a dedicated icon right on the home screen, helping users quickly access the payment section.
In addition, this icon also appears in the chat window, allowing you to send money or make transactions while texting.
According to Mr. Ravi Garg, representative of Meta in India, the integration of the top-up feature reflects the trend of users increasingly using WhatsApp for many essential needs.
Not only is it a communication platform, this application is gradually becoming a place for users to handle daily tasks, from paying bills to booking services.
Previously, in the Indian market, WhatsApp supported many utilities such as payment, subway ticket booking and access to public service chatbots.
The addition of the phone top-up feature helps to further improve this ecosystem, aiming to become a "unique destination" for digital needs.
The process of using the feature is quite simple. Users just need to select the icon, enter the phone number to be charged, confirm the network operator, select the package and complete the payment.
The entire process is performed right in the application, helping to save time and reduce intermediate steps compared to traditional deposit methods.
The expansion of payment features shows that WhatsApp is gradually moving closer to the "super app" model, which integrates many services in the same platform.
In the context of increasingly fierce competition between messaging applications and e-wallets, this move is expected to help WhatsApp retain users and increase engagement.
