According to Gia Lai Provincial People's Committee, by 2030, Gia Lai tourism strives to become a key economic sector, building a safe, friendly and attractive destination.
In the period 2026-2030, the province will promote investment in tourism infrastructure development, build new tourism products, strengthen promotion in a professional direction, and improve the quality of services and tourism products...
The goal by 2030 is for Gia Lai province to strive to welcome 18.5 million visitors, including 1.1 million international visitors; tourism revenue to reach about 45,500 billion VND.
At the same time, the province strives to attract investment in accommodation facilities with about 33,000 rooms; average accommodation time reaches 3 days; direct labor serving tourism through training and fostering reaches over 25,000 people.

Currently, the province is accelerating the investment progress of connecting roads to clusters and tourist attractions; Quy Nhon - Pleiku expressway; completing runway No. 2 of Phu Cat Airport; renovating seaports and inland waterway ports of Quy Nhon, Thi Nai, Phuong Mai, Cat Tien - Hoai Nhon Bac; investing in infrastructure to tourist attractions..., creating favorable conditions for tourists and tourism investment and business activities.
In the western area, Gia Lai invests in building and upgrading the system of branch roads leading to tourist areas and spots in the province. Priority is given to upgrading the road connecting National Highway 19 to Kon Ka Kinh National Park; the road to K50 waterfall; the road connecting National Highway 25 to Ayun Ha lake, Phu Cuong waterfall; the road to community tourism villages...

Vice Chairman of Gia Lai Provincial People's Committee Nguyen Thi Thanh Lich affirmed: "Tourism development will truly become a key economic sector of the province, based on sea advantages, mountain and forest ecology, natural lake systems, Central Highlands cultural heritage, Champa culture, historical - revolutionary culture and unique landmarks. By 2030, Gia Lai will become a new tourism growth pole of the Central Coast region, a classy, modern, green, safe, friendly and culturally rich destination.