This is the sixth time Vietnam has been named in the category of the award known as the Oscar of world tourism, after 2019, 2020, 2022, 2023 and 2024.
The World Travel Awards' voting shows the strong attraction of Vietnam's heritage system, with 9 natural and cultural heritages of the world, 15 intangible cultural heritages, 10 UNESCO documentary heritages and a network of national relics and heritages across the country.
This is the foundation for Vietnam to become one of the countries with the leading rich heritage resources in Asia.
The title of "World's Leading Heritage Destination" in 2025 also affirms Vietnam's efforts in preserving and promoting heritage values associated with sustainable tourism development.
The combination of landscape, culture and community identity contributes to creating a different experience, making Vietnam a destination especially loved by international tourists.
This title also motivates localities to continue to improve infrastructure and improve service quality, consolidating the brand "Vietnam - Endless Beauty" on the global tourism map.
Not only outstanding in the national category, many destinations in Vietnam have also been honored at this year's world awards. Dong Van Stone Plateau has for the first time achieved the title of "World's Leading Local Cultural Destination", honoring the outstanding value of UNESCO Global Geopark and the culture of the stone region.
Moc Chau was honored for the third time as "World's Leading Local Natural Destination", affirming the stable appeal of the plateau with its cool climate and pristine landscape.
Tam Dao received the title of "World's Leading Tourist Town" for the fourth time thanks to its beauty in the mist and typical ancient French architecture.
Phu Quoc continues to lead the category of "World's Leading Natural Sea and Island Destination" for the fourth consecutive year, demonstrating its position as one of the outstanding resort paradises in Asia.
The series of consecutive titles over the years shows the sustainable attraction of Vietnamese destinations, while reflecting the efforts of localities in resource conservation, product renewal and service quality improvement.
These awards contribute to expanding the network of diverse, unique and highly competitive destinations, continuing to make Vietnam's tourism shine at prestigious international playgrounds.
In addition to destinations, many Vietnamese travel, aviation and tourism services businesses are also honored in the world's leading categories, showing the synchronous development of the entire industry and the potential for Vietnamese tourism to break through more strongly in the coming time.