Tet gift basket market in Hanoi is bustling from early morning
According to reporters' records, besides traditional gift baskets, consumers this year are increasingly prioritizing personalized gift products, rich in cultural values and aimed at health.
According to Ms. Nguyen Thi Bich Phuong - owner of a Tet gift basket shop in Hanoi, at this time, quite a few customers have been looking to buy and order gift baskets for gifts.
The price of gift baskets ranges from about 350,000 to 550,000 VND, usually packed in sets of 3 or 6 items," Ms. Nguyen Thi Bich Phuong shared.
Also according to Ms. Phuong, the trend of choosing Tet gifts this year leans towards good products for health.
Healthy products are prioritized by many customers to put into gift baskets, gradually replacing sugary and fatty items as before," Ms. Phuong said.
Surveying at another location, according to Ms. Nguyen Thi Phuong Thuy - an employee of a Tet gift basket shop in Hanoi, the highlight of this year's market is lacquered gift boxes, designed meticulously, imbued with traditional elements.
The trend of choosing Binh Ngo Tet gifts leans towards personalized products, emphasizing cultural and aesthetic values. In the under 1 million VND segment, customers are mainly businesses; and levels from 3 million to 5 million VND are often chosen as gifts," Ms. Thuy said.
Lacquer horse mascot becomes a unique Tet gift choice
Along with traditional Tet gift baskets, the demand for unique Tet gift products with cultural depth has also increased significantly from an early age.
Faced with that reality, the lacquered horse mascot named "Ma Van" of Nha Minh Gift Shop (A store selling Tet gift baskets and gifts in Hanoi) was introduced to the market, with a solid horse shape in the middle of a healthy cloud layer, suggesting a message about a smooth, favorable and far-reaching new year.
Sharing with reporters, Mr. Duong Minh Duong - owner of Nha Minh Gift Shop - said: "Since its launch, the lacquered horse mascot "Ma Van" has received very positive feedback from customers.
The "Ma Van" collection is launched with 3 versions: mini version, standard version and special limited edition. Prices range from 1.2 million to 5.5 million VND, corresponding to each size and finishing.
With this year's horse mascot design, we want to send wishes for a prosperous, developed and smooth 2026 year," Mr. Duong Minh Duong shared.
According to Mr. Duong, the group of customers interested in products are mainly business people, innovators...
The horse image is familiar in Asian culture, symbolizing perseverance, progress and success, so it is very suitable as a gift at the beginning of the year," Mr. Duong excitedly said.
