Notably, this product applies artificial intelligence (AI) technology in the post-production process, creating a new experiment for the lyrical folk music genre.
According to the crew, this is a way to harmonize the spirit of innovation and the enjoyment needs of audiences who have loved country music for many years.
Vong Co Song Finding Wife" is a composition with Southern folk music influences by Hamlet Truong, inspired by the image of a man roaming the river region to find his lost wife. In the song, the musician incorporates familiar Southern melodies, creating a nostalgic and poignant color.
Hamlet Truong said that he has given a lot of love to the project because he has long loved Quoc Dai's voice. The male musician believes that the passionate, emotional voice of his senior will help the song reach listeners in a more complete way.
The special feature of the product lies in the visuals when director Huynh Phuc Thanh Nhan boldly applied Pipeline AI hybrid technology in the post-production of the MV. The crew combined real-life scenes in Dong Thap, Ca Mau with artificial intelligence processing effects to recreate the ancient Mekong Delta space in a more modern direction.
According to the female director, the implementation process is not as simple as many people think about AI. The team must handle a series of stages such as building character models, controlling movements, editing frames and synchronizing character emotions throughout the MV. One of the biggest challenges is to recreate many different age stages of Quoc Dai, from his youth to his gray hair over the years.
Huynh Phuc Thanh Nhan said that the crew wants to turn the MV into a "visual game", where audiences can guess which images are real and which are segments with intervention technology. However, the emotional element is still put first.
On Quoc Dai's side, the male singer affirmed that he does not oppose the application of technology in art, but does not agree with the abuse of AI to replace the creative labor of artists. According to him, technology should only play a supporting role to elevate the story and the way of telling the story.
