On the afternoon of June 11, the strategic cooperation and brand repositioning signing ceremony of Champasak HAGL Avenir FC Club took place between the Champasak Provincial Football Federation, Connected Sole Co., Ltd and Hoang Anh Gia Lai Group (headquartered in Pleiku, Gia Lai province).
Accordingly, Mr. Doan Nguyen Duc (Bau Duc) committed to be the main sponsor for Champasak HAGL Avenir FC Club for 3 years; sponsoring 1,000 balls for Champasak province.
At the same time, Hoang Anh Gia Lai supports the Lao National Team to train at Ham Rong Training Center (located in Gia Lai province) from July 1 to July 15 to prepare for the ASEAN Hyundai Cup 2026 Championship.
Previously, on May 10, 2026, Hoang Anh Gia Lai Group and leaders of Champasak province (Laos) signed a memorandum of understanding on cooperation on developing 5,000ha of coffee and supporting the community in the locality.
These activities are associated with the enterprise's large-scale agricultural production investment strategy in Laos.
Mr. Nguyen Chi Thang - Deputy General Director of Hoang Anh Gia Lai said: "The business will invest in developing the Champasak football movement through sponsoring Champasak HAGL Avenir FC Club, creating conditions for the team to improve the quality of competition and aim for high achievements in the Lao League in the coming seasons.
At the same time, the unit donated 1,000 balls to the locality to create conditions for amateur players to practice and develop skills.
Through sponsorship activities, Hoang Anh Gia Lai also wishes to contribute to promoting the community football movement, spreading the spirit of sports love and discovering and nurturing young football talents.
Mr. Keolattana Sihavong - Member of the Standing Committee of the Provincial Party Committee, Vice Chairman of the Provincial People's Council, Chairman of the Champasak Provincial Football Federation emphasized: "Champasak people almost all know about the Pleiku mountain town team.
Therefore, the locality hopes that the club will share experience in training, coaching, competing and building a sportsmanship so that the Champasak team can develop more and more, contributing more quality players to the national team and regional tournaments”.
