One street, many customer flows - Foundation for 24/7 cash flow
One of the biggest risks of traditional shophouses is dependence on a single source of customers. When only relying on internal residents, purchasing power soon reaches saturation. Purely dependent on tourism, easily facing seasonality. And shophouses around offices are quiet in the evening and weekend. As soon as the main customer flow fluctuates, the exploitation efficiency immediately decreases.
Boulevard Prime at Vinhomes Green Paradise is planned to escape that loop. Located on two commercial axes Tuong Lai and Vinh Ngoc 48 - the first "economic backbone" of the megacity located in Can Gio - this product line owns a multi-layered, sustainable and complementary customer base.
The baseline customer class comes from a large-scale residential community right opposite the commercial street axis. Dozens of apartment buildings form a "vertical city", creating daily consumption needs for food, retail, healthcare and utility services. This is a stable customer class, not affected by seasonality or short-term fluctuations.
Increasing the consumption pace is the continuous flow of people from the Ben Thanh - Can Gio metro line Depot station (newly started in December 2025), only about 3 minutes from the street axis. When this metro line comes into operation, it is expected that in the fourth quarter of 2028, Boulevard Prime will become a major passenger pick-up point from the center of Ho Chi Minh City, especially suitable for F&B, fast retail and urban utility services models.
In the higher spending segment is the group of office workers, experts, managers and international personnel working in office systems, shopping centers and nearby high-class hotels. The characteristic of this group is overtime consumption, prioritizing experience and willingness to pay for high-quality products and services.
Boulevard Prime townhouse also enjoys a large-scale stream of tourists and MICE (tourism combined with conferences, seminars). Song Xanh Theater with 5,000 seats and a complex of hotels and resorts gathering more than 20 international brands makes Vinhomes Green Paradise a destination for conferences, festivals and events all year round. Each event not only creates instant visitor traffic but also extends stay time, stimulating strong spending for food, entertainment and shopping.
Completing the picture is the entertainment, resort, and experience ecosystem surrounding the Boulevard Prime axis, with: VinWonders global entertainment wonder, Safari, 24/7 entertainment - shopping complex Cosmo Bay, Landmark Harbour international yacht port, the first pair of 18-hole coastal golf courses in Asia, sea festival square... These magnets are expected to help bring in a flow of up to 40 million visitors/year. Thanks to that, the consumption rhythm does not stop at daytime but spreads strongly in the evenings and weekends and maintains throughout all four seasons of the year, without being affected by the season.
Interspersed and complementary customer flows help business operations not depend on any single scenario, and can operate effectively in all market conditions," Mr. Trung Thanh, owner of a Korean restaurant in Ho Chi Minh City, shared after deciding to choose Boulevard Prime for his business expansion plan.
5 years of "immunity" from interest rate fluctuations - Best policy in the market
For experienced investors, choosing the right street axis is only a necessary condition. A sufficient condition lies in proactively planning financial plans and controlling capital flows well to go long-term.
The up to 5-year interest rate support policy of Boulevard Prime townhouses fundamentally solves this problem. Customers are committed to 0% interest rate support for 36 months, creating a solid "safe zone" for the initial period of holding. In the next 24 months, investors enjoy a ceiling interest rate of only 9%/year. With this "shield", investors eliminate the risk of "interest rate shock", stay out of all market fluctuations and completely avoid the scenario of cash flow being eroded when interest rates fluctuate. In addition, not having to bear loan interest pressure for a long time also helps capital flow be distributed more flexibly, creating room for investors to rotate capital or prepare for the business exploitation phase.
From the perspective of asset value, Boulevard Prime creates clear profit potential thanks to its superior price segment. With an apartment area of about 100m2 but the price is only equivalent to 75m2 apartments in other areas, the product opens up a price gap large enough for investors to anticipate growth potential, while creating a competitive advantage when put into operation or transfer.
More importantly, Boulevard Prime's price increase potential is not bet on short-term expectations, but comes from the actual exploitation platform. Owning a wide frontage, facing a bustling residential area and located on the axis of continuously welcoming customers, Boulevard Prime townhouses have the ability to form stable cash flow early, thereby minimizing risks in the waiting period for price increases.
When the price/m2 is still lower than the general level, each step of infrastructure completion and increased population density becomes a "catalyst" directly igniting asset value. In the 2026-2029 period, the milestones of infrastructure completion and utilities of Can Gio as well as the megacity are "lined up" densely, further strengthening investors' confidence.
In the context of increasingly selective capital flows, high-end investors do not seek short-term or risky opportunities. They prioritize assets that converge three factors: sustainable customer flow, long-term value increase ability and safe financial structure. Boulevard Prime townhouses at Vinhomes Green Paradise Can Gio fully meet those criteria, becoming strategic assets for elite investors.
