The 2025 Trade Drops Program is part of a series of community activities ROX Share of ROX Group. This is the third consecutive year that the group has coordinated with MSB Bank and Viet Duc Hospital to organize this meaningful activity. In the context of scarce blood supply in hospitals, the 2025 Trauma Drops were held one month earlier, promptly supporting patients waiting for blood.
The 2025 drop of milk ended with 661 units of blood donated. This is both a gift of life and a testament to the commitment to sharing love with the community that ROX Group has pursued for many years.
We believe that the drop in love program will continue to be a bridge of compassion, connecting ROX people to nurture beautiful living values, connect the community and proactively create sustainable values - the representative of the Organizing Committee shared.
For 29 years of development, ROX Group has always considered solving community issues as a task in parallel with business. The Group has built a series of ROX Share activities, including "Sharing love" and "Connecting with children to go to school", focusing on supporting children and people in difficult circumstances across the country through practical activities such as giving Tet gifts, building solidarity houses, building a bridge for people...
At the same time, staff are encouraged to spread a beautiful lifestyle through humanitarian blood donation, volunteer rice cooking, walking to raise funds or donating. Humanistic values are gradually becoming a cultural feature, a way of behavior of ROX people, a beautiful place of life measured by compassion, sharing and a sense of responsibility to the community.
