Masterise Homes standardizes "living with branded goods" at Asian Architecture Awards

Hải Yến |

A project only truly marks when architecture transcends aesthetic values to create sustainable living experiences and contribute to shaping the urban appearance.

Architectural design: the starting point of "living in branded goods

With the theme "Influential Asia", Asia Architecture Design Awards (AADA) 2026 honors an Asia that is on a strong growth trajectory, where breakthrough innovations in architecture contribute to promoting social progress, contributing to economic prosperity and shaping a more connected and sustainable future.

Đại diện Masterise Homes nhận giải thưởng Ý tưởng Kiến trúc tốt nhất châu Á 2026. Ảnh: AADA2026
Representative of Masterise Homes receives the Best Architectural Idea in Asia 2026 award. Photo: AADA2026

This season recorded 1,900 applications and 853 impressive entries across the region, Masterise Homes was named with two convincingly winning projects. SOLA Peninsula excellently won the Best Housing Architecture Design Award in Asia 2026; while One Central Saigon was honored as the Best Architectural Idea in Asia 2026.

Continuing the success of The Centric and The Rivus in the 2025 season, this year's double award once again affirms the ability to standardize and create international-class projects, deeply demonstrating Masterise Homes' consistent development philosophy.

Đại diện Masterise Homes nhận giải thưởng Thiết kế Kiến trúc Nhà ở tốt nhất châu Á 2026. Ảnh: AADA2026
Representative of Masterise Homes receives the Best Housing Architecture Design Award in Asia 2026. Photo: AADA2026

The awards at AADA continue to extend Masterise Homes' record from the international market in the first half of 2026. After the highlights at Asia Pacific Property Awards or Real Estate Asia Awards, AADA adds an important perspective on the role of design in creating living standards. This series of achievements shows that Masterise Homes is affirming its role as a branded living standardsetter with products, standards and experiences that can be felt in reality," Ms. Thi Anh Dao, Marketing Director, Masterise Group shared.

Two architectural imprints in the same branded standard system

Both honored at the Asia Architecture Design Awards 2026, but the SOLA peninsula and One Central Saigon represent two different architectural approaches. One project towards shelter in nature, one symbolic construction in the heart of the city. Different in design language, but both are developed on the same philosophy: architecture is the foundation of life experience.

Bán đảo SOLA - Villa compound duy nhất tại The Global City. Ảnh: Masterise Homes
SOLA Peninsula - The only Villa compound in The Global City. Photo: Masterise Homes

In the Best Housing Architecture Design category in Asia, SOLA peninsula brings the spirit of a unique villa compound, where nature, architecture and people are in tune in each experience to bring a balanced quality of life between privacy and connection, between urban rhythm and a quiet place of residence.

In particular, with the companionship of "monuments in the world of architecture" Foster + Partners, each space on the SOLA peninsula is "tailored" according to the harmonious ratio between light, distance, viewing direction and harmony with nature.

Each villa has its own rhythm, with light passing through the window frame, wind passing through the openings, green patches and water surfaces, creating a sense of stillness, preserving privacy for the homeowner, expanding connection with nature and placing each house in a harmonious community of lifestyle.

One Central Saigon: Dấu ấn biểu tượng mới tại lõi trung tâm Tp.HCM. Ảnh: Masterise Homes.
One Central Saigon: New iconic imprint at the core of Ho Chi Minh City center. Photo: Masterise Homes.

Meanwhile, honored in the Best Architectural Idea in Asia 2026 category, One Central Saigon is developed in the core of District 1 heritage (old) as the first Branded Residences masterpiece of the central area.

Inspired by the image of a strong dragon, the project is shaped as a new symbol on the horizon of Ho Chi Minh City, where global branded living standards intersect with the historical flow of Saigon.

The companionship of international partners such as Arquitectonica, Turner, HBA and B+H contributes to realizing a project that is not only symbolic in architecture but also shapes the high-class living, accommodation and commercial experience in the city center.

Placed next to each other, SOLA peninsula and One Central Saigon show two different shades of the same development philosophy. One side is the tranquility of nature, the other side is the vibrant pace of urban life; but both take people as the center, aiming for deep life experiences and sustainable values.

That is also the Branded Living spirit that Masterise Homes pursues, affirming that the value of a project is not determined by symbolic design or prime location, but by the ability to maintain the quality of experience throughout the project lifecycle: starting from planning thinking, continuing with architecture, completion quality, operation and service ecosystem to create a consistent branded living standard.

Looking at the two projects honored at AADA 2026, it can be seen that the design does not stop at external aesthetics, but becomes the foundation for creating worthy living experiences.

The double award therefore not only recognizes two individual projects, but also reflects the capacity of Masterise Homes Standard House in creating branded living standards with international imprints, contributing to raising the expectations of the market and the urban appearance of Vietnam.

Hải Yến
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