The list of 25 leading listed brands in 2024 compiled by Forbes Vietnam includes representatives from 12 different industries. Of which, the banking sector dominates with 7 representatives, accounting for 28% of the total number of brands. According to Forbes Vietnam, these are “state-owned banks that are strong thanks to their scale, long history of development and wide coverage, reflecting the sustainable development of the banking industry despite economic fluctuations in recent years”. With a brand value of 891.4 million USD, Vietcombank is not only number 1 in the financial sector but also leads the entire market.
Forbes Vietnam's calculation method follows the general principle that a company's profits are generated from tangible and intangible assets. Therefore, a company's brand contributes to its profits, and this contribution helps determine the company's brand value. The total brand value of the 25 companies on the 2024 list is nearly 5.2 billion USD, with total pre-tax profits reaching more than 185 trillion VND (equivalent to 7.3 billion USD) in 2023.
Previously, according to the Vietnam 100 Report 2024 published by Brand Finance, Vietcombank is the bank with the largest brand value in Vietnam, ranking 4th out of 100 brands nationwide. Vietcombank has maintained its position as the leading bank in the banking industry in terms of brand value for two consecutive years, according to the vote of the world's leading brand valuation organization Brand Finance. This year, Vietcombank's brand value is valued at 2.04 billion USD, an increase of 7% compared to last year.
Over 60 years of construction and development, Vietcombank has gradually affirmed and consolidated its position as a pioneering bank, constantly innovating in all aspects of its operations, leading the banking system in terms of quality and operational efficiency. By the end of 2023, Vietcombank's total assets reached VND 1.8 million billion, and pre-tax profit exceeded USD 1.5 billion.
The Bank has also been awarded the title of “Best Bank in Vietnam” by prestigious domestic and foreign organizations for many consecutive years; and has been ranked the highest among commercial banks in Vietnam by the three most prestigious international credit rating organizations in the world (S&P, Fitch Ratings, Moody’s). In addition, Vietcombank has been honored by Asia’s leading prestigious human resources magazine - HR Asia Magazine in all categories of the award “Best Place to Work in Asia”.
In addition to its outstanding business results, Vietcombank is also known for its image as a green bank that develops sustainably for the community, through a series of social security programs. Over the past 5 years, Vietcombank has spent more than VND 2,408 billion on activities related to education, healthcare, building houses of gratitude, solidarity houses, etc.
With the achievements gained in more than 60 years of establishment and development, Vietcombank is consolidating a solid foundation to continue to develop and make stronger breakthroughs in the coming time, contributing to realizing the orientation to 2030 to maintain the position of No. 1 Bank in Vietnam, standing in the 200 largest banking and financial groups in the world, 700 largest listed enterprises globally and making great contributions to the sustainable development of Vietnam.