After 6 months, domestic gold prices simultaneously decreased in both SJC gold bars and 9999 gold rings. Compared to January 1, 2026, gold buyers at the beginning of the year, if sold on July 1, 2026, are suffering a loss of 8.6 to 12.5 million VND/tael, depending on the brand and type of gold.
In the SJC gold bar group, DOJI Group listed the buying price on July 1st at 143.4 million VND/tael, selling price 146.4 million VND/tael. Compared to January 1st, the buying price decreased by 7.4 million VND/tael, and the selling price decreased by 6.4 million VND/tael. Gold bar buyers at DOJI have been losing 9.4 million VND/tael since the beginning of the year.
At Bao Tin Minh Chau, SJC gold bar prices on July 1st were at 142.5-146 million VND/tael. After 6 months, the buying price decreased by 8.3 million VND/tael, and the selling price decreased by 6.8 million VND/tael. Gold bar buyers at this brand from January 1st are currently losing 10.3 million VND/tael.
Meanwhile, Phu Quy listed SJC gold bars at 143-146.4 million VND/tael. Compared to the beginning of the year, the buying price decreased by 7.3 million VND/tael, and the selling price decreased by 6.4 million VND/tael. Gold bar buyers at Phu Quy lost 9.8 million VND/tael after 6 months.
With 9999 gold rings, the decrease also occurred widely. At DOJI, the price of gold rings on July 1st was at 143.4-14.64 million VND/tael, down 5.6 million VND/tael in both buying and selling directions compared to January 1st. Gold rings buyers at DOJI from the beginning of the year are currently losing 8.6 million VND/tael.
In Phu Quy, the price of 9999 gold rings on July 1st was 143-146 million VND/tael. Compared to the beginning of the year, both buying and selling prices decreased by 6.8 million VND/tael. Gold ring buyers in Phu Quy lost 9.8 million VND/tael after 6 months.
Bao Tin Minh Chau recorded the strongest decrease in the gold ring group. The price of 9999 gold rings on July 1st was 142.5-146 million VND/tael. Compared to January 1st, the buying price decreased by 9.5 million VND/tael, and the selling price decreased by 9 million VND/tael. Gold ring buyers at this brand have lost 12.5 million VND/tael since the beginning of the year.
Domestic developments are in the same direction as world gold prices. On January 1st, world gold prices were at 4,317.6 USD/ounce. By July 1st, world gold prices were still 3,975.4 USD/ounce, down 342.2 USD/ounce, equivalent to nearly 7.9%.
Reality shows that gold, although considered a safe haven channel, still contains great risks if investors buy at high prices. The buying - selling difference at many brands is still at 3-3.5 million VND/tael, causing buyers to suffer disadvantages right from the time of transaction.
In the context of world gold prices decreasing, the domestic gold market may continue to be under adjustment pressure. People need to be cautious, not to follow the psychology of fearing missing opportunities when gold prices fluctuate sharply. In particular, borrowing or using financial leverage to buy gold can increase the risk of losses, especially when prices reverse or the buying-selling spread remains high.
