Gold prices increase, stores no longer jostle in line to buy

Linh Đan |

On July 4, gold prices continued to increase. Recorded at many gold shops in Hanoi, there is no longer a scene of people jostling in line to buy.

On the morning of July 4, reporters recorded at Tran Nhan Tong gold street (Hai Ba Trung ward, Hanoi) - where many large gold businesses in Hanoi are concentrated - the number of customers coming to buy and sell gold was somewhat sparse. Domestic gold prices are anchored at a high level, and stores are not overloaded as in previous times.

Cảnh người dân xếp hàng chờ mua vàng tại Hà Nội trong giai đoạn thị trường sôi động trước đây (Hình ảnh ghi nhận ngày 14.3.2026. Ảnh: Linh Đan
Scene of people queuing to buy gold in Hanoi during the previous market bustling period (Image recorded on March 14, 2026). Photo: Linh Dan

In the transaction area, customers only need to wait for a short time to carry out transactions. There is no longer a scene of long lines of people standing crowded on the sidewalk or jostling from early morning to buy gold.

According to records, many listed stores sell plain round gold rings with stable supply. Customers who need to buy can trade immediately, without being limited in quantity like during the market shortage period.

An employee at a gold shop on Tran Nhan Tong street said that transaction activities in recent days have been normal.

Currently, the store sells according to customer needs, without applying quantity limits. Goods are available, so after completing payment, customers will receive gold immediately, without having to wait many days as before" - this employee said.

Present at the store from early morning, Ms. Pham Thi Thu Hang (Bach Mai ward, Hanoi) said that she decided to buy more gold rings after monitoring price movements recently.

Previously, there were times when you had to queue for a very long time to buy, even the store limited the quantity. Today I came and was quite surprised because I only waited for a few minutes for my turn. The procedure was also fast and I received gold immediately after payment" - Ms. Hang shared.

According to her, stable supply helps buyers reduce the pressure of having to take advantage of going out early in the morning or worrying about running out of goods.

Today is the weekend, so the listed price at the store does not fluctuate, I bought 3 taels of gold rings at a price of 15.1 million VND/tael" - Ms. Hang said.

Khung cảnh bên ngoài một số cửa hàng vàng tại Hà Nội khá thông thoáng. Ảnh: Linh Đan
July 4th, the scene outside some gold shops in Hanoi is quite clear. Photo: Linh Dan

Meanwhile, Mr. Bui Do Minh Tuan (Hai Ba Trung ward, Hanoi) said that he came to the store with the intention of buying more gold but is still considering the quantity because the price is in the high zone.

I have been monitoring gold prices for the past few days and see that the trend is still increasing, so I want to buy to hoard. However, the current price is quite high, so I am still hesitating whether to buy 2 chi, 5 chi or more. Perhaps I will consider further before deciding" - Mr. Tuan shared.

According to Mr. Tuan, what surprised him was that there was no longer the scene of people having to jostle and queue like in previous gold fever waves. "Today, coming to the store is quite comfortable, not crowded. Employees also said that the store sells unlimited quantities and can receive gold immediately after payment, so buyers are less psychologically stressed to take advantage of queuing early" - he said.

Gold price update

As of 10:40 am, Phu Quy Jewelry Group listed SJC gold bar prices at 148-151.4 million VND/tael (buying - selling), an increase of 3 million VND/tael in both buying and selling directions compared to the previous trading session.

The buying - selling price difference is at the threshold of 3.4 million VND/tael.

Diễn biến giá vàng SJC những phiên giao dịch gần đây. Biểu đồ: AI
SJC gold price movements in recent trading sessions. Chart: AI

Bao Tin Minh Chau listed SJC gold bar prices at the threshold of 147.5-151 million VND/tael (buying - selling). The difference between buying and selling prices is at the threshold of 3.5 million VND/tael.

At the same time, Phu Quy Jewelry Group listed the price of gold rings at 148-151 million VND/tael (buying - selling).

Diễn biến giá vàng nhẫn những phiên giao dịch gần đây. Biểu đồ: AI
Gold ring price movements in recent trading sessions. Chart: AI

Bao Tin Minh Chau listed gold ring prices at the threshold of 147.5-151 million VND/tael (buying - selling).

At 9:10 am, world gold prices were listed around the threshold of 4,174.1 USD/ounce.

See more news related to gold prices HERE...

Linh Đan
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