Jump" became the first music video by a K-pop artist released in 2025 to achieve this feat.
The MV "Jump" has reached the milestone of 400 million views after more than 11 months of release. The song was released by Blackpink on July 11, 2025, marking the group's long-awaited comeback after a long time focusing on personal activities.
With the new achievement, "Jump" continues to extend Blackpink's impressive record series on the YouTube platform. This is the group's 12th MV to reach over 400 million views, alongside a series of hit songs such as "As if it's your last", "Ddu-du ddu-du", "Boombayah", "Kill this love", "Playing with fire", "Whistle", "How you like that", "Ice cream", "Lovesick girls", "Pink venom" and "Shut down".
Not only maintaining the position of the leading K-pop girl group, Blackpink also shows strong influence in the international music market. Although it has been released for nearly a year, "Jump" still continuously attracts a large number of viewers thanks to its vibrant melody, captivating performances and spreading effects on social networking platforms.
The achievement of "Jump" once again affirms the durability of the Blackpink brand in the Korean entertainment industry. Many fans believe that the milestone of 500 million views is completely within the group's reach if the current growth momentum continues to be maintained.
With a series of records in views, sales and global coverage, Blackpink is still one of the most successful symbols of the K-pop wave in the international market.
