Talking about the first popular dance show in Vietnam, we must mention “Bước nhảy hoàn vũ” when it first aired on VTV in 2010. At that time, the audience was captivated by the new and unique format, as well as the appearance of popular artists from the Vietnamese showbiz scene, who collaborated with foreign dancers. After enduring for 7 seasons, the program officially bid farewell in 2016.
We still remember that time, it was the success of “Bước nhảy hoàn vũ” that led to the creation of a children's version, “Bước nhảy hoàn vũ nhí”, which also gained significant attention.
Aside from “Bước nhảy hoàn vũ”, in 2012, the dance competition show “Thử thách cùng bước nhảy - So You Think You Can Dance” was also launched. However, after these shows stopped airing, many other dance and performance programs were introduced. Despite this, the appeal and longevity of these shows still cannot be compared to the original ones.
Most recently, the dance show “Nữ hoàng vũ đạo đường phố” (original title: Street woman fighter) - a reality TV program, which was acquired by Vietnam from South Korea, premiered on HTV7 on July 27. Although it features notable guests such as Diệp Lâm Anh and Hari Won, it has yet to create a strong impact on the audience.
Other dance shows like: Nhóm nhảy siêu Việt - Vietnam’s best dance crew, Sàn đấu vũ đạo, Street dance Việt Nam - This is street dance... have not left a lasting impression or significant media buzz.
The number of dance shows currently on the air is limited, with only a few still actively producing content. The scarcity of new dance shows that impress the audience is due to several reasons, including the intense competition with comedy shows, music shows, and reality TV programs, making it difficult for dance shows to survive.
At a time when shows are emerging like mushrooms after a rain, even popular shows like Rap Việt, The Face, Ca sĩ mặt nạ... are currently losing their appeal due to a lack of novelty for the audience. Therefore, it is clear that dance shows need to innovate to survive and compete with other shows.
Diệp Lâm Anh, former leader of the hip-hop dance group Big Toe, noted that Vietnam currently lacks a high-level platform for dancers and those who are passionate about nhảy to shine.
In reality, Vietnamese audiences still show little interest in dance shows and performances. To win over the audience's affection and attention is a significant challenge for producers of dance shows at this time. Looking at the reality, these dance shows are only maintaining a presence, but have not truly established a place in the hearts of the public.