According to Tran Thanh sharing with reporters on the evening of February 12, the social media environment always has opposing opinions and many opinions attacking him. For him, the important thing is not to argue to the end, but to maintain a gentle attitude. He believes that happily and lovingly talking can help erase the distance between artists and audiences. The male director joked that perhaps when meeting in real life, people who used to have prejudices will see him differently and have more sympathy.
He cited a specific situation when a viewer commented that he did not want to watch the Tet movie "Thỏ ơi!!" because of the appearance of rapper Pháo. Instead of reacting harshly, Trấn Thành chose a humorous "beg" way, hoping viewers would go to the cinema to feel it directly. According to him, each artist deserves to be given the opportunity to express themselves, and real-life experience will be the clearest answer for the audience.
On the morning of February 12, Tran Thanh also posted on his personal page his joy when the movie is about to be released, and also revealed that early ticket sales reached more than 1 billion VND. The male director expressed his excitement and called on fans to support the work. The post quickly attracted many comments, including mixed opinions about the promotion strategy. Before the negative comments related to the cast, Tran Thanh continued to maintain a witty response, making many people excited.
In recent days, he and his crew have actively promoted the project. Compared to previous films, this communication campaign is being implemented urgently in the near-release phase. Initial images and trailers show that the film is in a psychological - social direction with more edgy colors.
Besides the audience's interest, the work also faces many challenges. The gathering of many new faces on the big screen makes a part of viewers question acting. At the same time, this year's Tet movie season witnessed the competition of many Vietnamese projects, making the box office race unpredictable.
According to experts, the premiere week plays an important role when recognition and initial screenings can greatly affect revenue. In the following weeks, the quality of content and the level of audience discussion will determine the endurance of the film outside the cinema.
