From May 21 to June 21, the Korea Brand Reputation Index analyzed big data of 755 K-Pop male idols currently promoted to determine their brand value rankings. The analysis took into account data including consumer participation, communication activities, communication and community activities.
Based on the analysis, BTS' Jimin took first place with a total brand value of 6,301,075. Member Jungkook followed in 2nd place with 5,189,119 points, while other BTS members including Jin and V took 6th and 7th place respectively.
Both BTS members Jimin and Jungkook have completed their mandatory military service and were discharged from the military on June 11, Korean time.
Big Bang's G-Dragon ranked 3rd in June with 4,521,564 points, followed by ASTRO's Cha Eun Woo in 4th place with 4,140,674 points.
The top 30 individual K-pop male idols with the highest brand value this month are: BTS' Jimin, BTS' Jungkook, Big Bang's G-Dragon, ASTRO's Cha Eun Woo, BTS' Park Ji Hoon, BTS's Jin, BTS' V, Kang Daniel, Super Junior's Kyuhyun, RIIZE's Wonbin, EXO's Baekhyun, BTS' J-Hope, Highlight's Doojoon, Hwang Min Hyun.
In addition, there are BTS's RM, BTS' Suga, Ong Seong Wu, Sungchan from RIIZE, Jeonghan from Seventeen, Key from SHINee, Kai from EXO, Doyoung from NCT, Heechul from Super Junior, Kim Jae Hwan, Yeonjun from TXT, Jinyoung from GOT7, Hoshi from Seventeen, Taeyang from Big Bang, Mingyu from Seventeen, and Sunwoo from The Boyz.