Kia's first pickup truck is about to be launched, but it is still receiving criticism for its inappropriate fenders.
The company has noted initial feedback and is preparing to provide solutions for customers looking for more aesthetic car models. This is a subtle recognition that this design may be controversial, but at least they are ready with a remedial measure.
The problem of the fenders is clearly seen in the official announcement photos of the special-painted Tasman model. The mud plates are like rough plastic plates assembled in a way that does not match the body.
Damen Meredith - CEO of Kia Australia - hinted at a fix in a conversation at CarSales. "I can assure you, a fender will be there when the car is launched," said Kia Australia CEO. This accessory can extend the unpainted plastic layer around the wheel arches, increasing aesthetics and meeting customer needs.
Kia's move into the mid-size pickup truck segment is a serious deal. The Tasman model is also positioned to compete on par with the big names in the segment.
The Tasman uses a ladder-shaped chassis. The engine under the hood is expected to use a 2.2-liter 4-cylinder turbodiesel engine, with power transmitted to all 4 wheels. The vehicle is capable of towing 3,500 kg (7,716 lbs) and weighing 1,000 kg (2,204 lbs).
In addition to Australia, the Kia Tasman will be launched in New Zealand, Southeast Asia, South Korea, Africa and the Middle East. The main competitors of this model include: Toyota Hilux, Ford Ranger, Mitsubishi Triton, Isuzu D-Max, Mazda BT-50, VW Amarok... Even some emerging competitors from China such as BYD Shark, GWM Cannon Ute and the upcoming Chery pickup truck are also a concern for Tasman.
There is currently no information about Tasman launching in North America. However, experts still believe that Kia is developing a completely different electric truck for the North American market, possibly related to EV9, in line with the brand's electrification strategy in the region.