The downward trend is starting to spread
After a period of strong increase and continuous establishment of new price levels, the Hanoi apartment market is showing a strong adjustment trend in many projects. Many apartments are being offered for sale at prices significantly lower than the general price level or the peak recorded in previous months.
A survey on the Batdongsan. com. vn platform shows that at Imperia Garden on Nguyen Huy Tuong street (Thanh Xuan ward, Hanoi), a 100m2 apartment is currently offered for sale at about 9.8 billion VND, equivalent to 98 million VND/m2. This price is about 1.6 billion VND lower than the popular price level of the project when the price recorded in May 2026 was 114.6 million VND/m2. The price level at Imperia Garden in May 2026 also decreased by about 2.1% compared to the peak of 117 million VND/m2 recorded in February 2026.
At the 90 Nguyen Tuan residential area (Thanh Xuan ward, Hanoi), apartments with an area of about 72m2 are being offered for sale for about 7 billion VND, equivalent to 98.32 million VND/m2. Compared to the peak of 105.6 million VND/m2 recorded in March 2026, the current apartment price is about 600 million VND lower.
Even when compared to the common price level of 104.1 million VND/m2 in May 2026, the current asking price is still about 495 million VND lower.
The downward price trend also appeared at Eco Green Nguyen Xien (Thanh Liet ward, Hanoi). An apartment with an area of 106m2 is currently offered for sale at about 7.9 billion VND, equivalent to 74.53 million VND/m2. This price is about 856 million VND lower than the popular price level of the project at 82.6 million VND/m2 recorded in May 2026.
Notably, the general price level at this project is also decreasing quite rapidly. In May 2026, the popular price at Eco Green Nguyen Xien was about 6.3% lower than the peak of 88.2 million VND/m2 recorded in December 2025. Previously, in April, the new decrease was about 3.6% compared to the highest price.
Mr. Nguyen Van Hung, an investor in Hanoi, said that he is selling apartments with a fairly large area at Eco Green Nguyen Xien at a price about 1.5-1.7 billion VND lower than when the market peaked at the end of 2025. According to Mr. Hung, although he has to accept a significant price reduction, lowering selling prices is necessary to soon find buyers and recover capital for other plans. Currently, market liquidity is quite slow, while the supply of transferred apartments is increasing, so sellers who want to trade quickly often have to accept deep discounts.
In the Ha Dong area, Lucky House Kien Hung (Kien Hung ward, Hanoi) recorded a fairly strong adjustment. An apartment with an area of 70m2 is currently offered for sale at about 3.39 billion VND, equivalent to 48.43 million VND/m2.
This price is about 1.04 billion VND lower than the popular price level of the project at 63.3 million VND/m2. At the same time, the price level at Lucky House Kien Hung has decreased by 15.1% compared to the peak of 74.6 million VND/m2 recorded in the fourth quarter of 2025.
However, apartment prices at this project still increased by about 46% compared to the same period last year, showing that the long-term upward momentum has not been completely eliminated.
Meanwhile, at Rivera Park apartment building (Thanh Xuan ward, Hanoi), an apartment with an area of 93m2 is currently offered for sale for about 10.8 billion VND, equivalent to 114.89 million VND/m2. This price is about 90 million VND lower than the general price level of the project at 117.1 million VND/m2 recorded in June 2026.
Compared to the peak of 122.8 million VND/m2 in March 2026, the price level at Rivera Park has decreased by about 4.6%. For apartments with an area equivalent to 93m2, this adjustment corresponds to about 530 million VND.
The downward trend will appear more frequently
Developments in many projects show that the price adjustment trend is appearing in areas that have recorded strong increases in the past.
According to forecasts by Ms. Pham Thi Mien - Deputy Director of the Vietnam Institute for Real Estate Market Research and Evaluation, the phenomenon of selling at a loss and reducing apartment prices is unlikely to appear more frequently in some groups of investors and certain segments. In particular, pressure from financial leverage and the adjustment cycle of interest rates is becoming an important factor dominating sales decisions.
In the coming time, when loans enter the stage of having to pay both principal and interest, financial pressure may increase, causing the phenomenon of cut-loss and price reduction to appear more often, especially in the group of investors borrowing large capital. At the same time, as the supply of apartments increases, price competition pressure will be clearer, especially for products formed in the future. Investors holding this type will have to bear prolonged loan interest costs and not yet have exploitation cash flow, thereby increasing the possibility of having to sell below expectations.
