Nielsens independent research shows that FIFA could earn up to £3.3 billion in revenue per tournament (increasing from 5.3 billion to 8.6 billion) if the World Cup is held every two years. This is also the announcement announced by FIFA members at the 211 meeting of the new member federations that ended on December 20.
FIFA always believes that holding the World Cup every two years will boost the level of global football. Low-level countries will have more opportunities to participate. The players also have many opportunities to compete and learn, especially those from small football backgrounds.
To date, 133/211 FIFA member federations have never experienced the atmosphere of the World Cup before.
In addition to Nielsen's research, another study conducted by OpenEconomics also said that if the World Cup is held every two years, global GDP will increase by 136 billion pounds over the next 16 years and create 2 million global jobs during that time.
"There are always many opposing opinions but besides that, many people support us. FIFA is a global organization, so in this meeting, we need to try to combine and harmonize all views with each other.
The World Cup is held every two years, just a part of FIFA's project. We want to go deeper into the global competition schedule for both men's and women's football. again, football is global. Let's give us the payments, FIFA will return you good matches on TV.
In some countries, fans can witness the "World Cup" twice a week (top championships) because there are all the biggest stars in the world. However, in some countries, they never have the opportunity to meet the big stars of their lives.
We have surveyed 100,000 people in 140 countries, showing that the current young generation wants the World Cup to take place more often. Our job is to listen and serve the community, to harmonize everyone's opinions as long as it is good for football" - FIFA President Gianni Infantino shared.
FIFA once again affirmed its ambition and once again, they received an unfavorable view from UEFA. The European Football Confederation strongly opposed it because it thought the players would not have time to breathe.
However, in Europe alone, up to 48% of countries support the World Cup being held more regularly, 2 or 3 times a year. On the contrary, countries with developed football such as England, Germany or France strongly opposed. In the UK, only 10% of those surveyed supported FIFA's view.
Back to the issue of age groups supporting. FIFA said the younger generation supports their views, but in the opposite direction, the group of surveyed subjects aged 55 and over strongly opposed.
