
Instead of focusing on a giant cloud-based model, the company quietly puts AI into small applications, operating directly on the device and serving very everyday needs.
While most of the attention is on major updates, many small applications in the Apple ecosystem show how AI can maximize effectiveness right on iPhone, iPad or Mac.
The Crouton app helps turn a complicated recip into easy-to- track steps. Signeasy supports summarizing long-term contracts, saving users time. Dark Noise can create a relaxing sound from just a short description, while Lights Out suggests attractive sports comments. In addition, Capture knows how to suggest cards to arrange notes more intelligently, while Lumy gives personalized weather forecasts.
Notably, developers using Apple's AI do not have to worry about the complex operating costs of cloud AI. Thanks to the compact model, AI can run directly on the device, providing quick feedback, ensuring privacy and opening up opportunities for even small applications.
Although not as noisy as competitors with giant scale models, this approach is highly practical, turning AI into a useful support tool in specific situations.
From cooking, signing contracts to relaxing by sound or watching sports, the above series of applications shows that Apple is gradually paving the way for AI to become a familiar part of life. That is a direction that is less mentioned but promises to make a difference for the user experience in the future.