CapCut Boosts Potential in Vietnam Market

NGUYỄN ĐĂNG |

Providing effective video editing solutions, simplifying complex operations thanks to artificial intelligence (AI) is CapCut's strategy in the coming time.

CapCut is a video editing application, born in 2019 and is becoming very popular today. This application has a version for smartphones in 2020, computers in 2021, as well as a website launch in 2022.

2025 marks an important step forward as AI-powered tools become more popular and accessible to a wide range of users, from professional content creators to "newbies" who have just joined the creative playground.

With its position, CapCut attracts a large community of professional content creators, creating template video models loved by millions of Vietnamese users.

At the CapCut AI Creator Lab event held on the afternoon of December 10 in Ho Chi Minh City, a representative of CapCut Vietnam shared new strategies in 2026, to help users save time and focus more on content ideas, including AI features that help automate image/ video processing.

It is known that in Vietnam, this application is widely used to create videos on social networks, saving personal memories.

At the event, some content creators shared the secret to applying AI in producing videos about Vietnamese history, creating viral videos, used by many other users around the world...

Nguyen Thai Toan, a content creator who has contributed a lot to the application, said that applying AI to the model making process has helped him significantly improve product performance and quality. According to him, to create a quality product, understanding "tool skills and user tastes" is very important.

It is expected that in 2026, CapCut Vietnam will focus on developing the AI community, aiming to create an ecosystem for content developers.

This strategy will expand the scale of AI application to popularize the basic CapCut AI tool to a wide range of users, making video editing and editing faster, more attractive and in line with trends...

NGUYỄN ĐĂNG
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