The combination of Google Cloud and InVideo (a platform for creating and editing online videos using artificial intelligence) marks a new turning point in the film industry when the two businesses announced an AI platform aimed at large-scale film production.
The system is designed for film studios, television stations and advertising companies that want to create long studio quality works but with faster and more flexible processes.
The announcement was made in New Delhi ahead of the Indian AI Film Festival (held on February 17, 2026), where companies plan to demonstrate how technology can be applied directly to real production.
The core goal of the project is to help filmmakers access advanced computing power without having to become a technology expert.
According to Mr. Sanket Shah, CEO and co-founder of InVideo, the company's platform has already served millions of content creators, but the new cooperation step aims to make AI a practical tool for professional filmmakers, both creative and economically efficient.
Meanwhile, the AI market in global entertainment media is growing rapidly, but largely still focuses on short videos. InVideo wants to expand to feature films and longer storytelling products of higher quality.
The platform utilizes Google Cloud's AI ecosystem through Vertex AI, allowing the use of generative models to create 4K images from natural language descriptions.
Directors can test camera angles, lighting, editing rhythm and digital settings before investing in a real studio.
This approach helps creative groups optimize ideas from the early stages, reducing production cost risks.
The system also integrates content analysis models to control the continuity of the story, maintaining a coherent tone throughout the complex script.
In terms of sound, background music synchronization technology and multilingual dialogue make the process of film localization for the international market easier while still maintaining artistic nuances.
Technically, InVideo uses Google Cloud's AI supercomputer infrastructure to train custom models for business customers.
The entire processing process takes place in the cloud, but the output product is optimized according to professional film quality standards.
Companies emphasize that technology is not intended to replace humans but to expand the set of creative tools for filmmakers.
To ensure transparency, the created content is attached with a blurry digital identification image and integrated with a safety filter as well as copyright protection.
Mr. Sashi Sreedharan believes that the film industry is always developing with technology, and AI is the next chapter to help remove barriers for bold ideas to appear on screen.
The cooperation will be officially introduced on February 17 at an event near Qutub Minar (New Delhi, India), gathering filmmakers, investors and policymakers.
InVideo is also expected to release three feature films developed with major Indian producers using the new platform, showing its ambition to make AI an indispensable part of the modern filmmaking process.
